Pottery Barn Dupes

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -49.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

43K

Growth, 90 days vs prior 90

-49.5%

Conversion, latest week

1.7%

Market size, estimated

$27Ka year

Peak month

December27.5× the quietest month

Top search term

cozy bliss faux fur throw blanket40K searches a year

Listings sell for $35.98 on average, from $30.60 to $40.59. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $35.98 that is $0 to $4K a year per listing.

Average price

$35.98inside the $15 to $100 sweet spot

Price range

$30.60–$40.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

4.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Throws. It carries 2,370 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#104in Throws

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

2,370per listing

Listings tracked

13

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months