Postcard Frame

Shoppers searched for this 525K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +29.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $590K a year.

Searches, last 12 months

525K

Growth, 90 days vs prior 90

+29.2%

Conversion, latest week

6.3%

Market size, estimated

$590Ka year

Peak month

December2.6× the quietest month

Top search term

4x6 picture frame bulk60K searches a year

Listings sell for $17.86 on average, from $5.10 to $41.70. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $17.86 that is $4K to $9K a year per listing.

Average price

$17.86inside the $15 to $100 sweet spot

Price range

$5.10–$41.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

2.3%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #488 within Picture Frames. It carries 4,593 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#488in Picture Frames

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

4,593per listing

Listings tracked

74

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

3Amazon's first-year sales bar

Average brand age

40 months