Is portable bar profitable to sell on Amazon United States?

The niche generates $997K/yr across 34 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +34.9%. Flapen's verdict: Worth a look (53/100).

How competitive is the portable bar niche?

15 brands and 28 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in portable bar?

Top complaints mined from reviews: Strength, Quality-Overall, Weight Heavy. The return rate is 5.9% — above our launch gate.

When does demand for portable bar peak?

Demand peaks in Jun; the busiest month runs 1.6× the quietest.

What does it cost to enter the portable bar niche?

Listings span $48.80–$435.02; the average listing price is $147.77 (sweet spot $15–$100). The average incumbent carries 467 reviews — the moat a new listing must climb.

portable bar

Worth a look

Shows a $997K/yr market, but weak search conversion (0.7%) keeps it on the watch list.

Market size

Great$997K

$997K/yr · 950K searches

Competition

Great38%

top-5 click share — an open shelf

Review moat

Great466.53

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+34.9%

90-day search growth — must beat 0% to launch

Avg price

Good$147.77

avg listing price — sweet spot $15–$100

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Returns

Bad5.9%

return rate — above 5% kills the launch gate

Price range

Bad$48.80–$435.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Signals High Returns High Price

According to Flapen's Amazon United States niche tracking, portable bar is a $997K/yr Amazon United States market (950K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jun. Verdict: Worth a look — 53/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

portable bar market data

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: $1.2M–$1.5M; units × avg price
Conversion rate: 0.7%
Avg BSR: #61
Page quality: 0%
Prime: 59%
Sponsored: 76%
Out of stock: 6.2%
Avg brand age: 32 months
Avg seller age: 180 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

15 falling

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

38%

Top 20: 85%

Open market

15%

GoBar41%
VINGLI18%
VEVOR14%
Bonnlo5%
Trademark Innovations4%
Flash Furniture3%
Open — no brand owns it (9 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +34.9% search growth over the last 90 days.

Peak months: Jun · busiest ÷ quietest = 1.6×

Open Trend

Top portable bar search terms

portable bar280K/yr +39.3%0.7% conv.
mobile bar132K/yr +37.0%0.4% conv.
portable bar table for events86K/yr +8.5%0.9% conv.
portable bar table67K/yr +77.0%1.0% conv.
mobile bartending station71K/yr +14.9%0.4% conv.
foldable bar37K/yr +36.8%0.3% conv.
folding bar table42K/yr +24.6%0.4% conv.
pop up bar33K/yr +44.8%0.7% conv.
foldable bar table35K/yr +22.1%0.4% conv.
mobile bar cart22K/yr +50.0%0.2% conv.

All search terms

Top portable bar products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

GoBar Portable Double Bar Table Set - Mobile Bartender Station for Events - Includes Carrying Case - Standard or LED

GoBar$154.654.1★244 rev

GoBar Elite Heavy-Duty Portable Bar Table for Events - Foldable Commercial Grade Wood - Pop Up Mobile Bartending Station - Black

GoBar$427.463.5★29 rev

VINGLI Portable Bar Table 2-Tier Shelves Mobile Bar Table for Events Party Camping Picnic Tradeshow Indoor with Black Skirt 39 L x 34 H

VINGLI$52.624.6★501 rev

GoBar Portable Bar Table for Events - Pop Up Mobile Bartending Station with Travel Carrying Case - 3 Skirts

GoBar$71.324.3★2,319 rev

GoBar PRO Commercial Grade Portable Bar Table - Mobile Bartender Station for Events - Includes Black Skirt and Carry Case - Standard or LED

GoBar$189.344.4★227 rev

Newest

by launch date

61-Inch Foldable Bar Table Mobile Party Bar Station on Lockable Wheel Counter Height Table w/Storage Cabinet Footrest Modern U-Shaped Home Coffee Bar Unit for Dining Living Room Pub Party (Walnut)

ONBRILL$199.0015 rev

2mo ago

GoBar Elite Heavy-Duty Portable Bar Table for Events - Foldable Commercial Grade Wood - Pop Up Mobile Bartending Station - White

GoBar$435.0229 rev

7mo ago

VINGLI 39 Commercial Grade Portable Bar Table for Events Mobile Bartending Station Outdoor Indoor Pop Up Bar Table with Skirt PP (39-1P Black)

VINGLI$72.335 rev

7mo ago

Bonnlo Folding Portable Bar Table Mobile Bar Table for Events Party Camping Picnic Tradeshow Indoor with Black Skirt 39 L x 34 H

Bonnlo$51.6841 rev

1y ago

GoBar Elite Heavy-Duty Portable Bar Table for Events - Foldable Commercial Grade Wood - Pop Up Mobile Bartending Station - Black

GoBar$427.4629 rev

1y ago

What buyers say about portable bar

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation14%

“Easy assemble”

Portability11%

“Portable bar”

Quality-Overall9%

“The quality of this bar has exceeded all of my expectations”

Strength8%

“The shelf helps make it feel sturdy”

Weight Light8%

“Light weight and easy to set up”

Value For Money8%

“Worth it”

Durability7%

“Very durable”

Size-Overall4%

“Great size”

Ease Of Use4%

“I like this as easy to use”

Storage Capacity4%

“the storage shelf is very useful during events”

What buyers complain about

Strength17%

“not very stable”

Quality-Overall15%

“Crap product”

Weight Heavy8%

“This is extremely heavy”

Balance/Stability6%

“a little wobbly”

Durability6%

“constantly falls out”

Design-Overall3%

“Great in concept, BAD design & construction”

Material Quality3%

“the cloth doesn't fit from end too end”

Portability3%

“The carrying case is crap”

Scratch Resistance2%

“making it very difficult to keep them safe from scratches”

Weight Light2%

“it is too lightweight”

Top return reasons

Size-Overall23%

Strength20%

Defective Material/Parts8%

Quality-Overall6%

Advertised Vs Actual Product6%

Balance/Stability5%

Weight Heavy4%

Product Condition3%

Value For Money2%

Functionality-Overall2%

Common questions

Is portable bar profitable to sell on Amazon United States?: The niche generates $997K/yr across 34 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +34.9%. Flapen's verdict: Worth a look (53/100).
How competitive is the portable bar niche?: 15 brands and 28 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in portable bar?: Top complaints mined from reviews: Strength, Quality-Overall, Weight Heavy. The return rate is 5.9% — above our launch gate.
When does demand for portable bar peak?: Demand peaks in Jun; the busiest month runs 1.6× the quietest.
What does it cost to enter the portable bar niche?: Listings span $48.80–$435.02; the average listing price is $147.77 (sweet spot $15–$100). The average incumbent carries 467 reviews — the moat a new listing must climb.