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Pool Towel Rack Outdoor

Pass

Pool Towel Rack Outdoor scores 74 out of 100, a Pass. Shoppers spend an estimated $1.1M a year here, search demand grew +362.1% this quarter, and an estimated 2.9% of orders come back.

Flapen Score
74
74 / 100
Top 1% of 11,240 Home & Kitchen niches · +25 vs the category median of 49
Market size
$1.1M/yr907K searches / yr
90-day growth
+362.1%search demand this quarter
Competition
39%top-5 click share · 42 brands · 55 sellers

Flapen Score

Pool Towel Rack Outdoor against its category

The dotted line is the Home & Kitchen average. Past it, Pool Towel Rack Outdoor is stronger. Inside it, weaker.

74Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pool Towel Rack Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Pool Towel Rack Outdoor 907K times last year and spent an estimated $1.1M. The top 5 brands take 44% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 74 out of 100, a Pass.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 907K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +362.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months
907K
Growth, 90 days vs prior 90
+362.1%
Conversion, latest week
2.3%
Market size, estimated
$1.1Ma year
Peak month
June9.9× the quietest month
Top search term
pool towel rack outdoor257K searches a year

02 · Price

A sale here is worth $55.78.

Listings sell for $55.78 on average, from $11.55 to $158.75. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $55.78 that is $14K to $28K a year per listing.

Average price
$55.78inside the $15 to $100 sweet spot
Price range
$11.55–$158.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$14K–$28K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #541 within Towel Holders. It carries 355 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
96%
Out of stock, average day
11.1%
Average rank
#541in Towel Holders
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
355per listing
Listings tracked
54

04 · Newcomers

14 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
14Amazon's first-year sales bar
Average brand age
35 months

Products

Top Pool Towel Rack Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

42 falling

Sellers

55

Top-5 brand share

44%

Top 20: 82%

Top-5 click share

39%

Top 20: 73%

Open market

52%

  • Brand 113%
  • Brand 29%
  • Brand 39%
  • Brand 48%
  • Brand 55%
  • Brand 64%

Demand

Pool Towel Rack Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 9.9×

Search terms

Top Pool Towel Rack Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pool towel rack outdoor257K/yr
  • outdoor towel rack119K/yr
  • pool towel rack105K/yr
  • outdoor towel rack for pool103K/yr
  • pool towel holder54K/yr
  • towel rack for pool31K/yr
  • outdoor pool towel rack35K/yr
  • towel rack for pool area outside34K/yr
  • outdoor towel holder15K/yr
  • towel drying rack outdoor16K/yr

Reviews and returns

What reviews say buyers love and hate about Pool Towel Rack Outdoor

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Assembly/Installation”
9%of negative reviews mention “Size-Overall”
2.9%of orders come back
“Very large”
A buyer, on “Size-Overall”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pool Towel Rack Outdoor questions

Answered from the same tracked data.