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Polka Dot Sheets

Fail

Buyers convert on only 0.4% of searches, so Polka Dot Sheets is a Fail.

Flapen Score
45
45 / 100
Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 49
Market size
$40K/yr302K searches / yr
90-day growth
+28.1%search demand this quarter
Competition
48%top-5 click share · 17 brands · 21 sellers

Flapen Score

Polka Dot Sheets against its category

The dotted line is the Home & Kitchen average. Past it, Polka Dot Sheets is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Polka Dot Sheets market on Amazon at a glance

Shoppers on Amazon United States searched for Polka Dot Sheets 302K times last year and spent an estimated $40K. The top 5 brands take 69% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 302K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
302K
Growth, 90 days vs prior 90
+28.1%
Conversion, latest week
0.4%
Market size, estimated
$40Ka year
Top search term
polka dot sheets124K searches a year

02 · Price

A sale here is worth $34.63.

Listings sell for $34.63 on average, from $22.04 to $52.95. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $34.63 that is $0 to $3K a year per listing.

Average price
$34.63inside the $15 to $100 sweet spot
Price range
$22.04–$52.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 27.3% of listings are out of stock. The average listing ranks #253 within Sheets & Pillowcases. It carries 13,539 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
94%
Out of stock, average day
27.3%
Average rank
#253in Sheets & Pillowcases
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
13,539per listing
Listings tracked
33

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Polka Dot Sheets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

21

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

48%

Top 20: 88%

Open market

25%

  • Brand 118%
  • Brand 216%
  • Brand 313%
  • Brand 412%
  • Brand 511%
  • Brand 66%

Search terms

Top Polka Dot Sheets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • polka dot sheets124K/yr
  • polka dot bed sheets51K/yr
  • polka dot sheets queen24K/yr
  • pink polka dot sheets20K/yr
  • polka dot sheets full13K/yr
  • polka dot queen sheets8K/yr
  • black and white polka dot sheets7K/yr
  • polka dot sheets twin xl5K/yr
  • polka dot sheets twin6K/yr
  • polka dot sheet set5K/yr

Reviews and returns

What reviews say buyers love and hate about Polka Dot Sheets

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Soft Feel”
14%of negative reviews mention “Quality-Overall”
3.7%of orders come back
“Total Garbage”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Polka Dot Sheets questions

Answered from the same tracked data.