pokemon birthday party supplies
Launch itA $2.1M/yr market growing +20.2% this quarter with returns at 0.7% — clears our launch bar.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Incredible$2.1M$2.1M/yr · 2.5M searches
Review moat
Great311.06avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.29avg listing price — sweet spot $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Price range
Good$2.45–$34.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Growth
Good+20.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, pokemon birthday party supplies is a $2.1M/yr Amazon United States market (2.5M searches/yr). The top 5 brands hold 67% of demand. Verdict: Launch it — 68/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
pokemon birthday party supplies market data
- Units sold / yr
- 100K–125K
- avg 1,000–1,250/product
- Revenue / yr
- $1.6M–$2.0M
- units × avg price
- Conversion rate
- 5.0%
- Avg BSR
- #776
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 7.5%
- Avg brand age
- 31 months
- Avg seller age
- 147 days
Competition & brand share
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.Brands
25 falling
Sellers
62
Top-5 brand share
67%
Top 20: 96%
Top-5 click share
40%
Top 20: 75%
Open market
29%
- Unique43%
- Betty Crocker7%
- DecoPac6%
- Aslike6%
- Pokémon5%
- ZUIYIJIANGNAN4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +20.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 2.2×
Top pokemon birthday party supplies search terms
- pokemon birthday decorations982K/yr
- pokemon party decorations314K/yr
- pokemon birthday225K/yr
- pokemon party156K/yr
- pokemon decorations132K/yr
- pokemon party supplies102K/yr
- pikachu birthday decorations99K/yr
- pokemon backdrop72K/yr
- pokemon decorations birthday41K/yr
- pokemon birthday banner71K/yr
Top pokemon birthday party supplies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Pokemon Birthday Decorations Party Supplies for 16 - Officially Licensed Tablecloth Cake or Dessert Plates Napkins Sticker
Unique$19.904.7★97 rev
Pokemon Birthday Decorations Party Supplies - Officially Licensed - 1 Happy Birthday Banner 12 Swirls - with Sticker
Unique$13.884.5★81 rev
Pokemon Fruit Flavored Snacks Fat Free and Gluten Free Snacks 17.6 oz (22 Pouches)
Betty Crocker$4.884.7★3,801 rev
20PCS Cute Monster Temporary Tattoos Stickers Cute Cartoon Waterproof Temporary Tattoos Stickers for Kids Classroom Reward Supplies Birthday Party Halloween and Christmas Surprise Decoration Supplies
ZUIYIJIANGNAN$11.294.8★106 rev
DecoPac Pokmon Rings Cupcake Decorations With Pikachu Bulbasaur Eevee Charmander Squirtle and Pok Ball Multicolored Food Safe Cake Toppers 24 Pack
DecoPac$14.834.6★896 rev
Newest
by launch date
Unique Pokemon Table Cloth 2-Pack | Pokemon Birthday Decorations for Party | Officially Licensed 54 x 84-Inch Leakproof Tablecloths
Unique$9.8623 rev
118 Pcs anime Birthday Party Supplies Set anime Theme: 1Banner 20Cups 6Hanging Swirls 30(Spoons+Forks+Knives) 1Tablecloth 20Plates(9 inch) 20Plates(7 inch) 20Napkins
Aslike$29.933 rev
anime Birthday Party Supplies 9Pcs Honeycomb Centerpieces for Toy animen Decorations Double Sided Table Decorations Centerpieces Party.
Aslike$14.156 rev
Reusable Water Balloons 12 Pcs Refillable Self-Sealing Water Bombs Quick Fill Silicone Water Balls for Kids Non-Magnetic Splash Toys for Outdoor Summer Fun Pool Beach Backyard Water Park Games
TwinkleTrove$24.4236 rev
104Pcs Birthday Party Decorations Tableware Set Yellow Lightning Themed Decorations Kit with Happy Birthday Banner Plates Cups Napkins Tablecloth Balloons Cupcake Toppers and Cake Topper
Generic$21.833 rev
Trending
90-day click momentum104Pcs Birthday Party Decorations Tableware Set Yellow Lightning Themed Decorations Kit with Happy Birthday Banner Plates Cups Napkins Tablecloth Balloons Cupcake Toppers and Cake Topper
Generic$21.834.6★
Reusable Water Balloons 12 Pcs Refillable Self-Sealing Water Bombs Quick Fill Silicone Water Balls for Kids Non-Magnetic Splash Toys for Outdoor Summer Fun Pool Beach Backyard Water Park Games
TwinkleTrove$24.424.4★
anime Birthday Party Supplies 9Pcs Honeycomb Centerpieces for Toy animen Decorations Double Sided Table Decorations Centerpieces Party.
Aslike$14.155.0★
Unique Pokemon Table Cloth 2-Pack | Pokemon Birthday Decorations for Party | Officially Licensed 54 x 84-Inch Leakproof Tablecloths
Unique$9.864.8★
118 Pcs anime Birthday Party Supplies Set anime Theme: 1Banner 20Cups 6Hanging Swirls 30(Spoons+Forks+Knives) 1Tablecloth 20Plates(9 inch) 20Plates(7 inch) 20Napkins
Aslike$29.932.5★
What buyers say about pokemon birthday party supplies
What buyers praise and complain about, mined from review topics.What buyers love
“This is such a great quality set”
“Colors are bright”
“Great value”
“didn't taste too artificial”
“Was as advertised”
“Its fun for kids”
“the designs are super colorful”
“Good size”
“theyre still going strong”
“easy to put together”
What buyers complain about
“It was huge”
“its definitely too pricy for the quality you get”
“they were mostly deflated by the morning”
“Only issue is not the best value for the cost”
“The material is on the thinner side”
“Not as advertised”
“It did not work”
“colors were very dull and faded”
“Deflating within hours”
“Stale tasting goldfish crackers”
Top return reasons
Common questions
- Is pokemon birthday party supplies profitable to sell on Amazon United States?
- The niche generates $2.1M/yr across 47 tracked products. 20 of 28 products launched in the last 360 days are still selling. 90-day search growth is +20.2%. Flapen's verdict: Launch it (68/100).
- How competitive is the pokemon birthday party supplies niche?
- 25 brands and 62 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 67% of demand.
- What do buyers complain about in pokemon birthday party supplies?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Inflation/Deflation. The return rate is 0.7%.
- When does demand for pokemon birthday party supplies peak?
- Demand is steady year-round — the busiest month runs 2.2× the quietest.
- What does it cost to enter the pokemon birthday party supplies niche?
- Listings span $2.45–$34.01; the average listing price is $16.29 (sweet spot $15–$100). The average incumbent carries 311 reviews — the moat a new listing must climb.