Plate Stand

Shoppers searched for this 4.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.4M a year.

Searches, last 12 months

4.0M

Growth, 90 days vs prior 90

-2.1%

Conversion, latest week

4.3%

Market size, estimated

$2.4Ma year

Peak month

November1.9× the quietest month

Top search term

plate stands for display440K searches a year

Listings sell for $14.34 on average, from $5.85 to $47.49. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 2,000 to 2,500 of them. At $14.34 that is $29K to $36K a year per listing.

Average price

$14.34under the $15 to $100 sweet spot

Price range

$5.85–$47.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

2,000–2,500

Revenue per listing a year

$29K–$36K

Returns

4.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #35 within Display Stands. It carries 2,610 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#35in Display Stands

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

2,610per listing

Listings tracked

80

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

32 months