Plastic Rings

Shoppers searched for this 257K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

257K

Growth, 90 days vs prior 90

+8.5%

Conversion, latest week

4.4%

Market size, estimated

$116Ka year

Peak month

March1.7× the quietest month

Top search term

plastic rings81K searches a year

Listings sell for $10.31 on average, from $4.71 to $31.35. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $10.31 that is $1K to $3K a year per listing.

Average price

$10.31under the $15 to $100 sweet spot

Price range

$4.71–$31.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #170 within Party Games & Activities. It carries 6,747 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#170in Party Games & Activities

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

6,747per listing

Listings tracked

67

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months