Plastic Pumpkins

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +363.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $208K a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

+363.4%

Conversion, latest week

0.6%

Market size, estimated

$208Ka year

Peak month

October181.4× the quietest month

Top search term

halloween pumpkins132K searches a year

Listings sell for $20.57 on average, from $2.86 to $76.53. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At $20.57 that is $2K to $5K a year per listing.

Average price

$20.57inside the $15 to $100 sweet spot

Price range

$2.86–$76.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

5.3%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 26.0% of listings are out of stock. The average listing ranks #2,684 within Artificial Vegetables. It carries 632 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

90%

Out of stock, average day

26.0%

Average rank

#2,684in Artificial Vegetables

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

632per listing

Listings tracked

78

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months