Plastic Foot Stool

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $214K a year.

Searches, last 12 months

146K

Growth, 90 days vs prior 90

+25.7%

Conversion, latest week

5.1%

Market size, estimated

$214Ka year

Peak month

July1.6× the quietest month

Top search term

rubbermaid step stool43K searches a year

Listings sell for $28.77 on average, from $10.05 to $62.82. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $28.77 that is $3K to $7K a year per listing.

Average price

$28.77inside the $15 to $100 sweet spot

Price range

$10.05–$62.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

2.5%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #341 within Kids' Furniture. It carries 8,013 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

91%

Out of stock, average day

1.2%

Average rank

#341in Kids' Furniture

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

8,013per listing

Listings tracked

22

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

41 months