Is plastic bowls with lids profitable to sell on Amazon United States?

The niche generates $602K/yr across 119 tracked products. 7 of 8 products launched in the last 360 days are still selling. 90-day search growth is +13.6%. Flapen's verdict: Worth a look (66/100).

How competitive is the plastic bowls with lids niche?

58 brands and 167 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 43% of demand.

What do buyers complain about in plastic bowls with lids?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.5%.

When does demand for plastic bowls with lids peak?

Demand is steady year-round — the busiest month runs 1.6× the quietest.

What does it cost to enter the plastic bowls with lids niche?

Listings span $7.34–$94.19; the average listing price is $23.48 (sweet spot $15–$100). The average incumbent carries 4,615 reviews — the moat a new listing must climb.

plastic bowls with lids

Worth a look

Shows a sweet-spot price point ($23.48 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Incredible$23.48

avg listing price — sweet spot $15–$100

Competition

Great21%

top-5 click share — an open shelf

Brand share

Great43%

top-5 brand share — no brand owns this niche

Price range

Great$7.34–$94.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Market size

Good$602K

$602K/yr · 786K searches

Growth

Okay+13.6%

90-day search growth — must beat 0% to launch

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,615.34

avg incumbent reviews — the moat a new listing must climb

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, plastic bowls with lids is a $602K/yr Amazon United States market (786K searches/yr). The top 5 brands hold 43% of demand. Verdict: Worth a look — 66/100.

Data updated Aug 4, 2026 · scored weekly · How we score niches

plastic bowls with lids market data

Units sold / yr: 20K–25K; avg 100–250/product
Revenue / yr: $470K–$587K; units × avg price
Conversion rate: 3.3%
Avg BSR: #223
Page quality: 0%
Prime: 100%
Sponsored: 82%
Out of stock: 2.3%
Avg brand age: 42 months
Avg seller age: 150 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

58 falling

Sellers

167

Top-5 brand share

43%

Top 20: 77%

Top-5 click share

21%

Top 20: 47%

Open market

53%

Tupperware17%
Oggi9%
Freshware7%
Glad5%
Zulay Kitchen5%
COOK WITH COLOR4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +13.6% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.6×

Open Trend

Top plastic bowls with lids search terms

plastic bowls with lids224K/yr +15.2%2.9% conv.
tupperware bowls102K/yr -10.0%1.9% conv.
tupperware bowls with lids64K/yr +26.0%2.7% conv.
large plastic bowl with lid36K/yr +76.9%2.7% conv.
ceramic bowls with lids45K/yr +8.1%0.2% conv.
microwavable bowls with lids54K/yr -20.4%2.5% conv.
microwave bowls with lids48K/yr -11.3%2.0% conv.
plastic bowl with lid26K/yr +34.0%2.5% conv.
microwave safe bowls with lids31K/yr -4.6%2.1% conv.
cereal bowls with lids27K/yr -7.9%1.1% conv.

All search terms

Top plastic bowls with lids products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Oggi Set of 4 Prep Store & Serve Plastic Bowls - w/See-Thru Lids- Dishwasher Microwave & Freezer Safe (0.7 1.4 2.6 4 Quarts) - Multicolor

Oggi$19.504.8★494 rev

Zulay Kitchen 12 Piece Plastic Mixing Bowls with Lids Set - Leak-Proof Microwave & Freezer Safe Stackable Mixing Bowl Set for Preparing Serving and Storing - Non-Slip Large Nesting Bowls (Blue Ombre)

Zulay Kitchen$27.784.7★1,770 rev

Glad GladWare Big Bowl Food Storage Containers Large Round 48 Oz 3 Count

Glad$9.194.6★3,461 rev

Freshware Meal Prep Bowl Containers [30 Pack] Plastic Bowls with Lids for Soup and Salad Food Storage Bento Box BPA Free Stackable Lunch Boxes Microwave/Dishwasher/Freezer Safe (28 oz)

Freshware$14.604.5★18,577 rev

Tupperware Fix-N-Mix Vintage Pink Mixing Bowl - 1.7 Gallon

Tupperware$36.174.8★529 rev

Newest

by launch date

Mage Crab 4Pcs stackable Plastic Bowls with Lids Set for Kitchen Safe BPA Free Non Toxic Serving Bowl Bowls small

Mage Crab$10.2667 rev

8mo ago

Tupperware Heritage Wonderlier 10 Piece Food Storage Bowl Set in Fauna Colors - Dishwasher Safe & BPA Free - (5 Containers + 5 Lids)

Tupperware$34.821,740 rev

9mo ago

Oylnidea 4pcs Unbreakable Cereal Bowls- Microwave & Dishwasher Safe BPA-Free Plastic Striped Pot Bowls for Family Kids Camping - Non-Slip Eco Wheat Straw Soup Bowls (40oz)

Oylnidea$16.65224 rev

11mo ago

SCWBOEII 4-Piece Classic Plastic Bowls with Lids 8/16/24/32oz Nesting Plastic Small Mixing Bowl Set for Mixing Baking Prepping Cooking and Serving Food Microwave and Dishwasher Safe

SCWBOEII$10.72252 rev

1y ago

Rubbermaid EasyStore Large Containers 18-Piece Set Food Storage Containers with Lids

Rubbermaid$17.71104,466 rev

1y ago

What buyers say about plastic bowls with lids

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Good quality bowls”

Size-Overall14%

“Great variety of sizes”

Value For Money9%

“They are affordable”

Storage Capacity7%

“Storage capacity is great”

Ease Of Use6%

“Easy to hold”

Advertised Vs Actual Product5%

“As described”

Durability5%

“Appear durable”

Strength5%

“not flimsy”

Leak-Proof4%

“Leak proof”

Color4%

“Beautiful colors”

What buyers complain about

Size-Overall26%

“Not large enough”

Durability9%

“Break easily”

Quality-Overall9%

“Bad quality”

Ease Of Use7%

“Hard to use”

Leak-Proof5%

“They leak”

Value For Money4%

“Rather expensive”

Advertised Vs Actual Product3%

“False Advertising”

Strength3%

“Not sturdy”

Material Quality2%

“Poor material”

Dishwasher Safe2%

“Not Dishwasher Safe”

Top return reasons

Size-Overall62%

Material Quality8%

Value For Money7%

Advertised Vs Actual Product7%

Quality-Overall3%

Color2%

Thin1%

Leak-Proof1%

Strength1%

Product Condition1%

Common questions

Is plastic bowls with lids profitable to sell on Amazon United States?: The niche generates $602K/yr across 119 tracked products. 7 of 8 products launched in the last 360 days are still selling. 90-day search growth is +13.6%. Flapen's verdict: Worth a look (66/100).
How competitive is the plastic bowls with lids niche?: 58 brands and 167 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 43% of demand.
What do buyers complain about in plastic bowls with lids?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.5%.
When does demand for plastic bowls with lids peak?: Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the plastic bowls with lids niche?: Listings span $7.34–$94.19; the average listing price is $23.48 (sweet spot $15–$100). The average incumbent carries 4,615 reviews — the moat a new listing must climb.