pizza pans 18 inch
Skip itA small market ($46K/yr) — this niche doesn't clear our bar today.
Avg price
Great$21.14avg listing price — sweet spot $15–$100
Price range
Great$9.53–$85.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Good1,021.72avg incumbent reviews — the moat a new listing must climb
Returns
Good2.9%return rate — above 5% kills the launch gate
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-2.6%90-day search growth — must beat 0% to launch
Market size
Bad$46K$46K/yr · 67K searches
According to Flapen's Amazon United States niche tracking, pizza pans 18 inch is a $46K/yr Amazon United States market (67K searches/yr). The top 5 brands hold 58% of demand. Verdict: Skip it — 49/100.
Data updated Aug 4, 2026 · scored weekly · How we score niches
pizza pans 18 inch market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $63K–$85K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #512
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 77%
- Out of stock
- 1.3%
- Avg brand age
- 44 months
- Avg seller age
- 176 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
24 rising
Sellers
68
Top-5 brand share
58%
Top 20: 97%
Top-5 click share
38%
Top 20: 78%
Open market
37%
- Winco29%
- GoodCook11%
- New Star Foodservice7%
- NutriChef6%
- American Metalcraft6%
- Restaurantware5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top pizza pans 18 inch search terms
- large pizza pan27K/yr
- 18 inch pizza pan16K/yr
- extra large pizza pan10K/yr
- 18 pizza pan9K/yr
- pizza pans 18 inch6K/yr
Top pizza pans 18 inch products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GoodCook AirPerfect Nonstick 16 Pizza Pan - Set of 2 - Pizza Trays for Oven Perforated Round Pizza Pan Carbon Steel Baking Pan Homemade Frozen & Leftover Slices
GoodCook$27.114.7★8,508 rev

Winco Winware 18-Inch Aluminum Pizza Tray with Wide Rim 18 Inch
Winco$14.424.4★858 rev

Winco 18 Aluminum Seamless Pizza Screen
Winco$10.934.4★347 rev

NutriChef 3-Piece Pizza Tray Set with Silicone Handles - Round Nonstick Pizza Pan with Perforated Holes Durable Carbon Steel Small Medium Large Sizes - Ideal for Crispy Evenly Baked Pizzas (Gray)
NutriChef$19.854.6★2,338 rev

Kevenal Stainless Steel Pizza Pans 17.75 inch Pizza-Pan for Oven Steel Pizza Tray Round Pizza Plate Pack of 1 (Oversize for 6-person Meal)
Kevenal$27.264.2★102 rev
Newest
by launch date
FolksField 18 Inch Aluminum Pizza Pan with Wide Rim Heavy Duty 18 Gauge Restaurant Grade Pizza Tray for Baking Serving & Commercial Kitchens Oven Safe Round Pizza Pan (Pack of 2)
FolksField$29.540 rev

NRAMOOS 17.75 inch Stainless Steel Pizza Pan Large Round Pizza Pan for Oven
NRAMOOS$27.1850 rev

DecorRack 13 Inch Carbon Steel Pizza Pan Non-Stick Baking Tray (1 Pack)
DecorRack$10.21376 rev

NutriChef 3-Piece Pizza Tray Set with Silicone Handles - Round Nonstick Pizza Pan with Perforated Holes Durable Carbon Steel Small Medium Large Sizes - Ideal for Crispy Evenly Baked Pizzas (Gray)
NutriChef$19.852,338 rev

Bakken Pizza Baking Pan - Round Perforated Carbon Steel Pan with Non-Stick Marble Coating Oversized Silicone Handle Dishwasher Safe High-Temperature Resistant Durable & Easy Cleanup White 2 Pack
BAKKENMASTER$13.27998 rev
Trending
90-day click momentum
Winco 17 Wide-Rim Aluminum Pizza Pan
Winco$15.344.4★

FolksField 18 Inch Aluminum Pizza Pan with Wide Rim Heavy Duty 18 Gauge Restaurant Grade Pizza Tray for Baking Serving & Commercial Kitchens Oven Safe Round Pizza Pan (Pack of 2)
FolksField$29.540.0★

New Star Foodservice Restaurant-Grade Seamless Aluminum Pizza Baking Screen 18 Inch Pack of 6
New Star Foodservice$38.134.6★

American METALCRAFT Inc. 18718 Pizza Screen 18.05 Length 18 Width Silver
American Metalcraft$11.184.4★

HUBERT Perforated Pizza Screen Aluminum - 18Dia
HUBERT$24.244.8★
What buyers say about pizza pans 18 inch
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Cleans up easily”
“Cooks evenly”
“Fits perfect”
“Perfect crispy crunch every time”
“Great value”
“Nice size of all sorts of baking”
“The non-stick surface works remarkably well”
“Exactly as described”
“They are sturdy”
What buyers complain about
“too big”
“Garbage”
“they aren't very thick”
“Warped during first use”
“It started rusting after going in the dishwasher 5 times”
“It's garbage, it melts whenever it gets hot”
“kinda flimsy”
“Big mess”
“Very Thin”
“It's not very heavy duty”
Top return reasons
Common questions
- Is pizza pans 18 inch profitable to sell on Amazon United States?
- The niche generates $46K/yr across 43 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -2.6%. Flapen's verdict: Skip it (49/100).
- How competitive is the pizza pans 18 inch niche?
- 24 brands and 68 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 58% of demand.
- What do buyers complain about in pizza pans 18 inch?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 2.9%.
- When does demand for pizza pans 18 inch peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the pizza pans 18 inch niche?
- Listings span $9.53–$85.66; the average listing price is $21.14 (sweet spot $15–$100). The average incumbent carries 1,022 reviews — the moat a new listing must climb.