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pizza pans 18 inch

Skip it

A small market ($46K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 24Conversion 40Competition 77Returns 52Price range 89Avg price 90Brand share 77Review moat 62Quality gap 35

Avg price

Great$21.14

avg listing price — sweet spot $15–$100

Price range

Great$9.53–$85.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great38%

top-5 click share — an open shelf

Brand share

Great58%

top-5 brand share — no brand owns this niche

Review moat

Good1,021.72

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.9%

return rate — above 5% kills the launch gate

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-2.6%

90-day search growth — must beat 0% to launch

Market size

Bad$46K

$46K/yr · 67K searches

According to Flapen's Amazon United States niche tracking, pizza pans 18 inch is a $46K/yr Amazon United States market (67K searches/yr). The top 5 brands hold 58% of demand. Verdict: Skip it — 49/100.

Data updated Aug 4, 2026 · scored weekly · How we score niches

pizza pans 18 inch market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$63K–$85K
units × avg price
Conversion rate
3.2%
Avg BSR
#512
Page quality
0%
Prime
98%
Sponsored
77%
Out of stock
1.3%
Avg brand age
44 months
Avg seller age
176 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

24 rising

Sellers

68

Top-5 brand share

58%

Top 20: 97%

Top-5 click share

38%

Top 20: 78%

Open market

37%

  • Winco29%
  • GoodCook11%
  • New Star Foodservice7%
  • NutriChef6%
  • American Metalcraft6%
  • Restaurantware5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.6% search growth over the last 90 days.
2K1KHoliday '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top pizza pans 18 inch search terms

  • large pizza pan27K/yr
  • 18 inch pizza pan16K/yr
  • extra large pizza pan10K/yr
  • 18 pizza pan9K/yr
  • pizza pans 18 inch6K/yr
All search terms

Top pizza pans 18 inch products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$3K9%$4K12%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pizza pans 18 inch

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Excellent quality”

Ease Of Cleaning9%

“Cleans up easily”

Cooking Experience9%

“Cooks evenly”

Size-Overall8%

“Fits perfect”

Crispiness8%

“Perfect crispy crunch every time”

Value For Money7%

“Great value”

Baking7%

“Nice size of all sorts of baking”

Non-Stick Coating6%

“The non-stick surface works remarkably well”

Advertised Vs Actual Product5%

“Exactly as described”

Strength4%

“They are sturdy”

What buyers complain about

Size-Overall16%

“too big”

Quality-Overall14%

“Garbage”

Thickness9%

“they aren't very thick”

Durability5%

“Warped during first use”

Rusts/Corrodes5%

“It started rusting after going in the dishwasher 5 times”

Heating4%

“It's garbage, it melts whenever it gets hot”

Strength4%

“kinda flimsy”

Ease Of Cleaning4%

“Big mess”

Thin3%

“Very Thin”

Weight Heavy3%

“It's not very heavy duty”

Top return reasons

Size-Overall66%
Advertised Vs Actual Product5%
Value For Money3%
Quality-Overall3%
Thin3%
Weight Heavy2%
Functionality-Overall2%
Material Quality2%
Handle Quality2%
Scratch Resistance2%

Common questions

Is pizza pans 18 inch profitable to sell on Amazon United States?
The niche generates $46K/yr across 43 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -2.6%. Flapen's verdict: Skip it (49/100).
How competitive is the pizza pans 18 inch niche?
24 brands and 68 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in pizza pans 18 inch?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 2.9%.
When does demand for pizza pans 18 inch peak?
Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the pizza pans 18 inch niche?
Listings span $9.53–$85.66; the average listing price is $21.14 (sweet spot $15–$100). The average incumbent carries 1,022 reviews — the moat a new listing must climb.