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Pirate Plates

Maybe

The top 5 brands take only 31% of clicks. But shoppers spend an estimated $31K a year here, so Pirate Plates is a Maybe.

Flapen Score
56
56 / 100
Top 19% of 11,240 Home & Kitchen niches · +7 vs the category median of 49
Market size
$31K/yr36K searches / yr
90-day growth
+14.5%search demand this quarter
Competition
26%top-5 click share · 37 brands · 49 sellers

Flapen Score

Pirate Plates against its category

The dotted line is the Home & Kitchen average. Past it, Pirate Plates is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pirate Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Pirate Plates 36K times last year and spent an estimated $31K. The top 5 brands take 31% of clicks. Demand peaks in Jan–Sep. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 5.8% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+14.5%
Conversion, latest week
5.8%
Market size, estimated
$31Ka year
Peak month
September3.5× the quietest month
Top search term
pirate plates15K searches a year

02 · Price

A sale here is worth $15.05.

Listings sell for $15.05 on average, from $5.57 to $27.72. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $15.05 that is $0 to $2K a year per listing.

Average price
$15.05inside the $15 to $100 sweet spot
Price range
$5.57–$27.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #1,568 within Party Packs. It carries 319 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
10.6%
Average rank
#1,568in Party Packs
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
319per listing
Listings tracked
50

04 · Newcomers

1 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Pirate Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

37 falling

Sellers

49

Top-5 brand share

31%

Top 20: 85%

Top-5 click share

26%

Top 20: 71%

Open market

64%

  • Brand 17%
  • Brand 27%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Pirate Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep · busiest ÷ quietest = 3.5×

Search terms

Top Pirate Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pirate plates15K/yr
  • pirate napkins9K/yr
  • pirate plates and napkins6K/yr
  • pirate party plates6K/yr

Reviews and returns

What reviews say buyers love and hate about Pirate Plates

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Size-Overall”
2.7%of orders come back
“Sign small”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Pirate Plates questions

Answered from the same tracked data.