Is pink washcloths profitable to sell on Amazon United States?

The niche generates $87K/yr across 18 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -5.3%. Flapen's verdict: Skip it (41/100).

How competitive is the pink washcloths niche?

15 brands and 18 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 71% of demand.

What do buyers complain about in pink washcloths?

Top complaints mined from reviews: Thickness, Size-Overall, Color. The return rate is 2.2%.

When does demand for pink washcloths peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the pink washcloths niche?

Listings span $6.65–$25.00; the average listing price is $13.47 (sweet spot $15–$100). The average incumbent carries 10,535 reviews — the moat a new listing must climb.

pink washcloths

Skip it

A deep review moat (10,535 avg reviews) — this niche doesn't clear our bar today.

Returns

Good2.2%

return rate — above 5% kills the launch gate

Avg price

Good$13.47

avg listing price — sweet spot $15–$100

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Price range

Good$6.65–$25.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$87K

$87K/yr · 123K searches

Growth

Bad-5.3%

90-day search growth — must beat 0% to launch

Review moat

Bad10,535.44

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, pink washcloths is a $87K/yr Amazon United States market (123K searches/yr). The top 5 brands hold 71% of demand. Verdict: Skip it — 41/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

pink washcloths market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $81K–$108K; units × avg price
Conversion rate: 5.3%
Avg BSR: #134
Page quality: 0%
Prime: 100%
Sponsored: 67%
Out of stock: 9.7%
Avg brand age: 41 months
Avg seller age: 185 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

23%

Amazon Basics24%
HOMEXCEL14%
MaopaoBeauty12%
UNIMADE11%
YRALY10%
Yoofoss6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.3% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top pink washcloths search terms

pink washcloths65K/yr -2.5%4.0% conv.
pink wash cloths15K/yr +0.2%3.9% conv.
pink face towels16K/yr -20.4%2.9% conv.
pink wash cloth7K/yr -8.3%5.1% conv.
wash cloths pink6K/yr -6.6%5.1% conv.
hot pink washcloths6K/yr -1.1%1.8% conv.
pink wash clothes4K/yr +0.0%3.4% conv.
pink washcloth4K/yr -9.0%3.9% conv.

All search terms

Top pink washcloths products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amazon Basics Highly Absorbent Fast Drying 100% Cotton Washcloths for Bathroom and Face 12 x 12 inches Petal Pink 24-Pack

Amazon Basics$18.204.6★75,084 rev

MaopaoBeauty 6 Piece Washcloth Set 100% Microfiber - Quick Dry Thick Soft Plush and Highly Absorbent Luxury Hotel & Spa Bath Towel for Bathroom Pack of 6 Pink

MaopaoBeauty$7.364.7★101 rev

HOMEXCEL Microfiber Washcloths 12 Pack Highly Absorbent and Soft Face Towel Multi-Purpose Wash Cloths for Bathroom Gym Hotel Spa and Kitchen Multicolor 12x12 Inch Pink

HOMEXCEL$7.824.3★6,533 rev

UNIMADE Washcloths - 20 Pack - Face Towels (12 x 12) Highly Soft Wash Cloths and Hand Towels Fast Drying Multi-Purpose Microfiber Cleansing Cloths for Bathroom Hotel Spa and Salon - Pink

UNIMADE$9.064.2★1,448 rev

YRALY Premium Turkish Cotton Washcloths (4 Pack) Hotel Quality Ultra Soft & Absorbent Towels for Face Hand Kitchen & Cleaning Pink

YRALY$9.914.8★125 rev

Newest

by launch date

DecorRack 10 Pack 100% Cotton Wash Cloth Luxurious Soft 12 x 12 inch Ultra Absorbent Machine Washable Washcloths Light Pink (10 Pack)

DecorRack$11.33761 rev

2mo ago

UNIMADE Washcloths - 20 Pack - Face Towels (12 x 12) Highly Soft Wash Cloths and Hand Towels Fast Drying Multi-Purpose Microfiber Cleansing Cloths for Bathroom Hotel Spa and Salon - Pink

UNIMADE$9.061,448 rev

11mo ago

HOMEXCEL Baby Washcloths 12 Pack-Microfiber Coral Fleece Baby Bath Face Towel 7 x 9 Inch Extra Absorbent Soft Burp Cloth and Wash Cloths for Newborn-Infants and Toddlers-Gentle On Sensitive Skin Pink

HOMEXCEL$6.655,988 rev

11mo ago

DecorRack 6 Pack 100% Cotton Checkered Washcloths 12x12 inch Soft Cotton Face Towels Absorbent and Durable Wash Cloth Set for Bathroom Spa Gym and Travel Pink (Pack of 6)

DecorRack$8.48451 rev

1y ago

UNIMADE Washcloths Bulk - 100 Pack - Face Towels (12 x 12) Highly Soft Wash Cloths and Hand Towels Fast Drying Multi-Purpose Microfiber Cleansing Cloths for Bathroom Hotel Spa and Salon - Pink

UNIMADE$25.001,448 rev

1y ago

What buyers say about pink washcloths

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel26%

“Overall Material Is Extravagantly Soft”

Quality-Overall14%

“These are well made”

Color10%

“Beautiful color”

Washability8%

“Perfect for a facial wash cloth”

Thickness6%

“Washcloths are the perfect size and just thick and soft enough”

Value For Money5%

“Great value”

Size-Overall4%

“perfect size”

Ease Of Cleaning3%

“you can clean and dust”

Absorbency3%

“Nice and absorbent”

Weight Light2%

“Lightweight And Extra Gentle On Skin”

What buyers complain about

Thickness20%

“Not thick enough”

Size-Overall11%

“They are a larger cloth than most”

Color9%

“Color off”

Quality-Overall7%

“very low quality product”

Absorbency5%

“Not very absorbent”

Value For Money4%

“Cheap overpriced crap with late delivery whrn ordered with prime”

Advertised Vs Actual Product4%

“The size is so misleading”

Material Quality4%

“I got these that are cheap thin microfiber polyester junk”

Washability4%

“When you wash it becomes ugly”

Hard Feel3%

“Not as soft as expected for face cloth”

Top return reasons

Size-Overall27%

Material Quality16%

Color11%

Thin10%

Quality-Overall8%

Advertised Vs Actual Product7%

Thickness3%

Washability3%

Value For Money3%

Hard Feel2%

Common questions

Is pink washcloths profitable to sell on Amazon United States?: The niche generates $87K/yr across 18 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -5.3%. Flapen's verdict: Skip it (41/100).
How competitive is the pink washcloths niche?: 15 brands and 18 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in pink washcloths?: Top complaints mined from reviews: Thickness, Size-Overall, Color. The return rate is 2.2%.
When does demand for pink washcloths peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the pink washcloths niche?: Listings span $6.65–$25.00; the average listing price is $13.47 (sweet spot $15–$100). The average incumbent carries 10,535 reviews — the moat a new listing must climb.