Is Pink Throw Pillows profitable to sell on Amazon United States?

Flapen scores Pink Throw Pillows 53 out of 100 on Amazon United States, a Maybe. Shoppers spend $147K a year across 156 tracked products. 3 of the 33 products launched in the last year cleared the first-year sales bar. Search demand grew +4.1% in the last 90 days.

How competitive is the Pink Throw Pillows niche on Amazon United States?

89 brands and 98 sellers compete in Pink Throw Pillows on Amazon United States. The top 5 Pink Throw Pillows products take 15% of clicks, and the top 5 brands take 32%.

What do buyers complain about in Pink Throw Pillows?

Pink Throw Pillows buyers on Amazon United States complain most about Size-Overall, Quality-Overall, and Color. An estimated 2.3% of orders come back.

When does demand for Pink Throw Pillows peak?

Search demand for Pink Throw Pillows on Amazon United States peaks in Aug, and the busiest month runs 3.0× the quietest.

What does it cost to enter the Pink Throw Pillows niche?

Pink Throw Pillows sells for $16.78 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $6.57 to $38.73. The average product has 9,079 reviews, the count a new listing must catch up to.

Pink Throw Pillows

Maybe

The top 5 products take only 15% of clicks. But buyers convert on only 1.1% of searches, so Pink Throw Pillows is a Maybe.

Filters No Dominant Brand

Flapen Score: 53
53 / 100Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size: $147K/yr828K searches / yr
90-day growth: +4.1%search demand this quarter
Competition: 15%top-5 click share · 89 brands · 98 sellers

Flapen Score

Pink Throw Pillows against its category

The dotted line is the Home & Kitchen average. Past it, Pink Throw Pillows is stronger. Inside it, weaker.

53Maybe

This niche Category average

See the method

Market

The Pink Throw Pillows market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Throw Pillows 828K times last year and spent an estimated $147K. The top 5 brands take 32% of clicks. Demand peaks in Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 828K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $147K a year.

Searches, last 12 months: 828K
Growth, 90 days vs prior 90: +4.1%
Conversion, latest week: 1.1%
Market size, estimated: $147Ka year
Peak month: August3.0× the quietest month
Top search term: pink pillow covers239K searches a year

02 · Price

A sale here is worth $16.78.

Listings sell for $16.78 on average, from $6.57 to $38.73. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $16.78 that is $2K to $4K a year per listing.

Average price: $16.78inside the $15 to $100 sweet spot
Price range: $6.57–$38.73
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 13K–15K
Units per listing a year: 100–250
Revenue per listing a year: $2K–$4K
Returns: 2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #544 within Decorative Pillows, Inserts & Covers. It carries 9,079 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 100%
Out of stock, average day: 1.0%
Average rank: #544in Decorative Pillows, Inserts & Covers
Average rating: 4.58 starsAmazon United States average 4.42 stars
Average reviews: 9,079per listing
Listings tracked: 156

04 · Newcomers

3 of last year's 33 launches cleared the first-year sales bar.

33 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 33
Successful launches: 3Amazon's first-year sales bar
Average brand age: 31 months

Products

Top Pink Throw Pillows products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

89 rising

Sellers

Top-5 brand share

32%

Top 20: 67%

Top-5 click share

15%

Top 20: 44%

Open market

64%

Brand 113%
Brand 28%
Brand 34%
Brand 43%
Brand 53%
Brand 63%

Demand

Pink Throw Pillows search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Aug · busiest ÷ quietest = 3.0×

Search terms

Top Pink Throw Pillows search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

pink pillow covers239K/yr -17.5%1.2% conv.
light pink throw pillows54K/yr +57.5%0.8% conv.
pink throw pillow covers64K/yr -7.7%1.2% conv.
pink and green throw pillows39K/yr +99.9%0.3% conv.
pink couch pillows51K/yr -9.7%0.9% conv.
light pink pillows41K/yr +40.3%0.7% conv.
blush pink throw pillows39K/yr -10.9%1.0% conv.
pink pillows for couch31K/yr -0.6%1.1% conv.
pink pillow covers 18x1841K/yr -42.9%1.9% conv.
pink and blue throw pillows24K/yr +84.4%0.2% conv.

Reviews and returns

What reviews say buyers love and hate about Pink Throw Pillows

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Soft Feel”

21%of negative reviews mention “Size-Overall”

2.3%of orders come back

“It's small”

A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Pink Throw Pillows questions

Answered from the same tracked data.

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