pink sheets
Skip itA deep review moat (152,756 avg reviews) — this niche doesn't clear our bar today.
Avg price
Great$22.65avg listing price — sweet spot $15–$100
Price range
Great$14.08–$36.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Market size
Good$496K$496K/yr · 1.1M searches
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Growth
Okay+6.8%90-day search growth — must beat 0% to launch
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Review moat
Bad152,756.14avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, pink sheets is a $496K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 77% of demand. Verdict: Skip it — 46/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
pink sheets market data
- Units sold / yr
- 25K–30K
- avg 1,000–1,250/product
- Revenue / yr
- $566K–$680K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #60
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 95%
- Out of stock
- 0.0%
- Avg brand age
- 46 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
15 flat
Sellers
18
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
64%
Top 20: 99%
Open market
19%
- Amazon Basics37%
- Mejoroom16%
- Ghooss12%
- Modern Threads7%
- Love's cabin5%
- HOMEIDEAS5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top pink sheets search terms
- pink sheets288K/yr
- pink bed sheets144K/yr
- pink sheets queen103K/yr
- light pink sheets71K/yr
- pink sheets full68K/yr
- pink queen sheet set67K/yr
- pink queen sheets48K/yr
- pink cotton sheets34K/yr
- pink full size sheets19K/yr
- pink sheet set31K/yr
Top pink sheets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Lightweight Breathable Wrinkle Resistant Microfiber 4-Piece Bed Sheet Set with 14-Inch Deep Pockets Full Blush Pink Solid
Amazon Basics$16.344.6★473,032 rev
Mejoroom Queen Size Sheet Set - Hotel Luxury 1800 Bedding Sheets & Pillowcases - Deep Pocket Fitted Sheet Soft Breathable Wrinkle & Fade Resistant - 4 Piece (Queen Blush Pink)
Mejoroom$20.314.6★34,645 rev
Ghooss Pink Bed Sheet Set with Deep Pocket Super Soft Microfiber Bedding-Breathable Warm Wrinkle Fade Free 4 Piece Bedding Sheet Sets(Queen Pink)
Ghooss$17.824.6★2,507 rev
Amazon Basics Breathable Lightweight Wrinkle Resistant Microfiber 4-Piece Bed Sheet Set with 14-Inch Deep Pockets Luxury Bedding Queen Blush Pink
Amazon Basics$18.164.6★473,032 rev
Amazon Basics Lightweight Breathable Wrinkle Resistant Brushed Microfiber 3 Piece Bed Sheet Set with 14-Inch Deep Pockets Twin Blush Pink Solid
Amazon Basics$14.084.6★473,032 rev
Newest
by launch date
Homiest 3-Piece Ruffle Pillow Case & Fitted Sheet Set Light Pink Queen
Homiest$17.8697 rev
Homilay Full Size Bed Sheet Set - 4 Piece Soft Microfiber Sheets with Deep Pockets Cooling Technology and Wrinkle-Free Pillowcase. Hotel-Quality Durable Bedding Light Pink
Homilay$19.393,197 rev
NSNLGSGC Pink Gingham Ruffle Queen Sheet Set
NSNLGSGC$36.75496 rev
Eddie Bauer Kids - Queen Sheet Set Ultra-Soft Microfiber Bedding with Fully Elastic Fitted Sheet Kids Bed Set with Pillowcases Easy Care Bedding (Little Stripe)
Eddie Bauer$34.41423 rev
Utopia Bedding Full Size Sheet Set 4 Piece Bed Sheets Soft and Breathable Microfiber Includes 1 Fitted Sheet 1 Flat Sheet and 2 Pillowcases Oeko Tex (Crystal Pink)
Utopia Bedding$21.37240,702 rev
Trending
90-day click momentumHomiest 3-Piece Ruffle Pillow Case & Fitted Sheet Set Light Pink Queen
Homiest$17.864.3★
Homilay Full Size Bed Sheet Set - 4 Piece Soft Microfiber Sheets with Deep Pockets Cooling Technology and Wrinkle-Free Pillowcase. Hotel-Quality Durable Bedding Light Pink
Homilay$19.394.5★
Eddie Bauer Kids - Queen Sheet Set Ultra-Soft Microfiber Bedding with Fully Elastic Fitted Sheet Kids Bed Set with Pillowcases Easy Care Bedding (Little Stripe)
Eddie Bauer$34.414.1★
Queen Size 4 Piece Sheet Set - Comfy Breathable & Cooling Sheets - Hotel Luxury Bed Sheets for Women & Men - Deep Pockets Easy-Fit Soft and Wrinkle Free Sheets - Light Pink Oeko-Tex Bed Sheet Set
CGK Unlimited$30.724.5★
HOMEIDEAS Full Size Bed Sheets - 6 Piece Set (Pale Pink) - Extra Soft Brushed Microfiber 1800 Bedding Sheets Deep Pocket Wrinkle & Fade Free
HOMEIDEAS$24.304.5★
What buyers say about pink sheets
What buyers praise and complain about, mined from review topics.What buyers love
“Comfortable and soft”
“Vibrant color”
“So comfortable”
“Amazing quality”
“Worth the money”
“Fit good”
“They will stay cool this summer”
“Breathable Microfiber 4- Very nice quality”
“they wash up wonderfully”
“Breathable”
What buyers complain about
“Wrong Color”
“Terrible quality control”
“doesnt stay fit”
“These are not super thick”
“slippery”
“Came with stains”
“Not durable at all”
“she says they are not comfortable at all”
“Cheap material”
“Maybe used”
Top return reasons
Common questions
- Is pink sheets profitable to sell on Amazon United States?
- The niche generates $496K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +6.8%. Flapen's verdict: Skip it (46/100).
- How competitive is the pink sheets niche?
- 15 brands and 18 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in pink sheets?
- Top complaints mined from reviews: Color, Quality-Overall, Size-Overall. The return rate is 2.5%.
- When does demand for pink sheets peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the pink sheets niche?
- Listings span $14.08–$36.75; the average listing price is $22.65 (sweet spot $15–$100). The average incumbent carries 152,756 reviews — the moat a new listing must climb.