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Pink Portable Fan

Maybe

Search demand grew +80.6% this quarter. But shoppers spend an estimated $41K a year here, so Pink Portable Fan is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 49
Market size
$41K/yr81K searches / yr
90-day growth
+80.6%search demand this quarter
Competition
49%top-5 click share · 22 brands · 30 sellers

Flapen Score

Pink Portable Fan against its category

The dotted line is the Home & Kitchen average. Past it, Pink Portable Fan is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Portable Fan market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Portable Fan 81K times last year and spent an estimated $41K. The top 5 brands take 59% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +80.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
+80.6%
Conversion, latest week
4.1%
Market size, estimated
$41Ka year
Peak month
June4.0× the quietest month
Top search term
pink hand fan22K searches a year

02 · Price

A sale here is worth $12.15.

Listings sell for $12.15 on average, from $5.17 to $23.82. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $12.15 that is $0 to $1K a year per listing.

Average price
$12.15under the $15 to $100 sweet spot
Price range
$5.17–$23.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #189 within Decorative Folding Fans. It carries 6,134 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#189in Decorative Folding Fans
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
6,134per listing
Listings tracked
27

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
26 months

Products

Top Pink Portable Fan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

30

Top-5 brand share

59%

Top 20: 99%

Top-5 click share

49%

Top 20: 92%

Open market

35%

  • Brand 128%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Pink Portable Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.0×

Search terms

Top Pink Portable Fan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink hand fan22K/yr
  • pink handheld fan16K/yr
  • pink fan handheld15K/yr
  • pink folding fan7K/yr
  • pink hand held fan6K/yr
  • hot pink fan6K/yr
  • handheld fan pink4K/yr
  • pink hand fan foldable3K/yr
  • pink handheld fans2K/yr
  • pink fans for line dancing1K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Portable Fan

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Strength”
14%of negative reviews mention “Durability”
2.0%of orders come back
“falls apart”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pink Portable Fan questions

Answered from the same tracked data.