Pink Pillow Cases

Shoppers searched for this 309K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

309K

Growth, 90 days vs prior 90

+4.8%

Conversion, latest week

3.9%

Market size, estimated

$116Ka year

Peak month

July1.4× the quietest month

Top search term

pink pillow cases161K searches a year

Listings sell for $9.58 on average, from $5.71 to $16.82. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $9.58 that is $2K to $5K a year per listing.

Average price

$9.58under the $15 to $100 sweet spot

Price range

$5.71–$16.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

2.3%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #96 within Sheets & Pillowcases. It carries 48,217 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

3.2%

Average rank

#96in Sheets & Pillowcases

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

48,217per listing

Listings tracked

30

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months