Is pink matcha set profitable to sell on Amazon United States?

The niche generates $120K/yr across 57 tracked products. 13 of 33 products launched in the last 360 days are still selling. 90-day search growth is -7.0%. Flapen's verdict: Worth a look (58/100).

How competitive is the pink matcha set niche?

47 brands and 52 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 38% of demand.

What do buyers complain about in pink matcha set?

Top complaints mined from reviews: Quality-Overall, Durability, Value For Money. The return rate is 1.5%.

When does demand for pink matcha set peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the pink matcha set niche?

Listings span $9.81–$42.65; the average listing price is $20.58 (sweet spot $15–$100). The average incumbent carries 236 reviews — the moat a new listing must climb.

pink matcha set

Worth a look

Shows no brand lock-in (top 5 brands take 38% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible38%

top-5 brand share — no brand owns this niche

Avg price

Great$20.58

avg listing price — sweet spot $15–$100

Review moat

Great236.3

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.5%

return rate — above 5% kills the launch gate

Competition

Great33%

top-5 click share — an open shelf

Price range

Great$9.81–$42.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Market size

Okay$120K

$120K/yr · 144K searches

Growth

Bad-7.0%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, pink matcha set is a $120K/yr Amazon United States market (144K searches/yr). The top 5 brands hold 38% of demand. Verdict: Worth a look — 58/100.

Data updated Aug 4, 2026 · scored weekly · How we score niches

pink matcha set market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $103K–$123K; units × avg price
Conversion rate: 4.0%
Avg BSR: #5,017
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 13.2%
Avg brand age: 15 months
Avg seller age: 149 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

47 rising

Sellers

Top-5 brand share

38%

Top 20: 79%

Top-5 click share

33%

Top 20: 72%

Open market

57%

ZENS9%
Buucup8%
JBER7%
Clay&Fire7%
Metflavor7%
TAUFIKT5%

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -7.0% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top pink matcha set search terms

pink matcha set54K/yr -6.6%3.0% conv.
matcha set pink28K/yr +13.6%2.8% conv.
matcha whisk set pink18K/yr -28.6%3.1% conv.
matcha kit pink12K/yr -1.5%2.9% conv.
pink matcha bowl12K/yr -6.7%1.6% conv.
pink matcha kit6K/yr -13.2%1.6% conv.
matcha bowl pink6K/yr -3.0%2.1% conv.
pink matcha whisk set8K/yr -32.1%2.4% conv.

All search terms

Top pink matcha set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

JBER Matcha Whisk Set 7PCS Matcha Set with Bamboo Whisk and Ceramic Bowl

JBER$17.834.8★715 rev

Buucup Matcha Whisk Set Ceramic Matcha Kit with Bowl & Tools Pink

Buucup$30.334.8★1,726 rev

Clay&Fire Matcha Whisk Set 9 pcs Ceramic Matcha Set Gifts for Women

Clay&Fire$17.124.5★673 rev

7Pcs Matcha Whisk Set Matcha Set Whisk and Bowl Bamboo Scoop Scoop Rest Sifter and Tea Towel Matcha Kit W/Carved Cherry Blossm Pattern for Matcha Lovers (Sakura Pink)

Metflavor$19.254.8★451 rev

Rehnys Matcha Whisk Set | Complete Pink Matcha Set w/Heart-Shaped Bowl Bamboo Whisk Holder Stainless Steel Sifter Bamboo Scoop | Cute Gift Present Macha Kit Handmade Bowl | Macha Powder Tea Kit

REHNY'S$24.164.7★89 rev

Newest

by launch date

Pink Matcha Whisk Set 9 Pcs | 19oz Ceramic Matcha Bowl with Bamboo Whisk & Holder Sifter Chashaku Scoop Wooden Spoon Scoop Rest Tea Towel & Gift Box | Complete Matcha Set Kit for Matcha Lovers

Renara$24.0940 rev

1mo ago

BARISTA EMPEROR MATCHA WHISK SET PREMIUM 11pcs - Professional Matcha Kit Set with Matcha Bowl Matcha Whisk Milk Frother Spoon Sifter Scoop Stand Cup Mat - Aesthetic Pink Matcha Set Kit

Barista Emperor$24.64337 rev

3mo ago

Livewell Rituals Matcha Kit Ceramic Bowl and Whisk Set Pink 5 Pc

LIVEWELL RITUALS$24.3934 rev

6mo ago

Matcha Whisk Set Pink Ceramic Matcha Making Kit with Traditional Bamboo Whisk Matcha Bowl Scoop Sifter and Stand Authentic Japanese Style Matcha Set for Perfect Homemade Matcha Tea

Collabell$11.7754 rev

7mo ago

SIMPLETaste Matcha Whisk Set for Macha Lovers (Pink)

SIMPLETASTE$18.6645 rev

7mo ago

What buyers say about pink matcha set

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Amazing Quality”

Color17%

“Colors are very vibrant”

Value For Money9%

“Great value”

Ease Of Use8%

“Set is very easy to use”

Gifting Purpose7%

“Great for a gift set”

Ease Of Cleaning5%

“super easy to clean”

Design-Overall5%

“attractive design”

Durability3%

“Its durable”

Instructions/User Manual/Troubleshooting2%

“provided all the instructions”

Strength2%

“Very sturdy and easy to clean”

What buyers complain about

Quality-Overall14%

“Bad quality”

Durability10%

“not durable”

Value For Money7%

“Not worth”

Product Condition6%

“Received used dirty products”

Advertised Vs Actual Product4%

“the misleading listing was disappointing”

Strength4%

“Whisk is a little flimsy”

Color3%

“the tips of both swabs are slightly purple”

Material Quality2%

“I had one of the worst experiences with Amazon and this product, the product says ceramic”

Thickness2%

“However, the material does not seem as durable or thick as others that I have used before, my whisk has already frayed after a few uses which isn't a great sign”

Leak-Proof1%

“water leaked everywhere”

Top return reasons

Value For Money22%

Color19%

Size-Overall16%

Quality-Overall10%

Functionality-Overall6%

Advertised Vs Actual Product6%

Product Condition5%

Gifting Purpose3%

Durability2%