Is pink ghost blanket profitable to sell on Amazon United States?

The niche generates $24K/yr across 17 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +201.3%. Flapen's verdict: Worth a look (56/100).

How competitive is the pink ghost blanket niche?

15 brands and 20 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 63% of demand.

What do buyers complain about in pink ghost blanket?

Top complaints mined from reviews: Size-Overall, Thickness, Weight Heavy. The return rate is 2.3%.

When does demand for pink ghost blanket peak?

Demand peaks in Aug–Sep–Oct; the busiest month runs 144.8× the quietest.

What does it cost to enter the pink ghost blanket niche?

Listings span $12.73–$32.07; the average listing price is $22.18 (sweet spot $15–$100). The average incumbent carries 194 reviews — the moat a new listing must climb.

pink ghost blanket

Worth a look

Shows demand growing +201.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+201.3%

90-day search growth — must beat 0% to launch

Avg price

Great$22.18

avg listing price — sweet spot $15–$100

Review moat

Great194.12

avg incumbent reviews — the moat a new listing must climb

Price range

Great$12.73–$32.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Returns

Good2.3%

return rate — above 5% kills the launch gate

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$24K

$24K/yr · 85K searches

According to Flapen's Amazon United States niche tracking, pink ghost blanket is a $24K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 56/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

pink ghost blanket market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $33K–$44K; units × avg price
Conversion rate: 1.3%
Avg BSR: #4,962
Page quality: 0%
Prime: 94%
Sponsored: 76%
Out of stock: 40.5%
Avg brand age: 23 months
Avg seller age: 223 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

30%

Celebrity Home17%
PDDCWAY17%
uimchwp11%
Honeyplum10%
Hillsuren8%
Nextchange7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +201.3% search growth over the last 90 days.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 144.8×

Open Trend

Top pink ghost blanket search terms

pink halloween blanket42K/yr +233.1%0.7% conv.
pink ghost blanket17K/yr +118.9%2.6% conv.
pink halloween throw blanket7K/yr +146.0%0.0% conv.
pink fall blanket8K/yr +247.8%0.0% conv.
pink pumpkin blanket4K/yr +214.3%0.0% conv.
halloween blanket pink7K/yr +793.8%0.0% conv.

All search terms

Top pink ghost blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Cozy Fall & Halloween Throw Blanket 50x70 - Reversible Flannel Fleece - Soft Plush Autumn Harvest & Spooky Holiday Designs for Couch Bed Living Room (Mink Bow)

Celebrity Home$27.825.0★5 rev

PDDCWAY Pink Halloween Blanket 40x50 Cartoon Ghost Fleece Throw Blanket for Bed Sofa Couch Kids Kawaii Cute Plush Blanket Pink Fuzzy Blankets Bedroom Flannal Blankets

PDDCWAY$16.294.6★6 rev

UIMCHWP Pink Ghost Boo Blanket - Fun and Cute Flannel Soft Warm Blanket for Sofas and Chairs - 50x60 Inch

uimchwp$13.134.6★157 rev

Pink Halloween Blanket - Cute & Stylish for Summerween - Pink Ghost Blanket - Halloween Decor for Bedroom - Soft and Plush - 50 x 60

Honeyplum$26.224.8★19 rev

Hillsuren Halloween Throw Blankets and Pillow Set Include Ghost Spooky Pink and White Double Sided Flannel Blanket 50 x 60 Inch and Plush Throw Pillows Cushion for Couch Sofa Bed Home Decorations

Hillsuren$27.954.4★105 rev

Newest

by launch date

Remagr Halloween Sherpa Throw Blanket 3D Ghost Pumpkin Blanket Double-Sided Thick Soft Plush Fluffy Spooky Halloween Decoration for Couch Bed Sofa Holiday Party Gifts 50 x 60 (Pink Ghost)

Remagr$29.708 rev

2mo ago

Cozy Fall & Halloween Throw Blanket 50x70 - Reversible Flannel Fleece - Soft Plush Autumn Harvest & Spooky Holiday Designs for Couch Bed Living Room (Mink Bow)

Celebrity Home$27.825 rev

10mo ago

Halloween Spooky Face Throw Blanket Pink and White Checkered Pattern Halloween Ghost Blankets Fuzzy Gifts for Sofa Couch Bedroom (80 x 60)

EENSYWEENSY$32.0711 rev

10mo ago

Bemaystar Christmas Blanket - Pumpkin Blanket Christmas Throw Blanket Gifts for Kids Girls Boys Teens Kids Women Birthday Anniversary Fleece 50X60 Inch

Bemaystar$17.3350 rev

11mo ago

Betsey Johnson - Blanket Buttery-Soft Throw Blanket for Couch or Bed Boldly Plush & Oversized Bedding (Yoga Skeleton Pink 50 x 70)

Betsey Johnson$27.262,335 rev

11mo ago

What buyers say about pink ghost blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel25%

“Super soft blanket”

Size-Overall20%

“Nice size”

Color11%

“Buy one in every color”

Quality-Overall9%

“And quality is great”

Warmth6%

“not too hot”

Advertised Vs Actual Product6%

“Exactly as pictured as far as design”

Value For Money4%

“Worth the buy”

Washability4%

“it washes well too”

Design-Overall3%

“Pattern is nice”

Durability2%

“it's holding up well”

What buyers complain about

Size-Overall30%

“Sizes are inaccurate”

Thickness25%

“thin”

Weight Heavy4%

“It's heavier than some cheap throw blankets”

Top return reasons

Material Quality50%

Color17%

Size-Overall17%

Pilling/Linting8%

Unsustainable Design8%

Common questions

Is pink ghost blanket profitable to sell on Amazon United States?: The niche generates $24K/yr across 17 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +201.3%. Flapen's verdict: Worth a look (56/100).
How competitive is the pink ghost blanket niche?: 15 brands and 20 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 63% of demand.
What do buyers complain about in pink ghost blanket?: Top complaints mined from reviews: Size-Overall, Thickness, Weight Heavy. The return rate is 2.3%.
When does demand for pink ghost blanket peak?: Demand peaks in Aug–Sep–Oct; the busiest month runs 144.8× the quietest.
What does it cost to enter the pink ghost blanket niche?: Listings span $12.73–$32.07; the average listing price is $22.18 (sweet spot $15–$100). The average incumbent carries 194 reviews — the moat a new listing must climb.