Pink Duvet Cover

Shoppers searched for this 563K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.

Searches, last 12 months

563K

Growth, 90 days vs prior 90

+4.7%

Conversion, latest week

1.0%

Market size, estimated

$200Ka year

Peak month

August1.6× the quietest month

Top search term

pink duvet cover172K searches a year

Listings sell for $36.60 on average, from $10.86 to $78.20. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $36.60 that is $0 to $4K a year per listing.

Average price

$36.60inside the $15 to $100 sweet spot

Price range

$10.86–$78.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

3.7%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #99 within Duvet Covers & Sets. It carries 5,070 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#99in Duvet Covers & Sets

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

5,070per listing

Listings tracked

86

26 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

26

Successful launches

9Amazon's first-year sales bar

Average brand age

40 months