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Pink Checkered Blanket

Fail

Shoppers spend an estimated $18K a year here, so Pink Checkered Blanket is a Fail.

Flapen Score
33
33 / 100
Ranks 10,380 of 11,240 Home & Kitchen niches · −16 vs the category median of 49
Market size
$18K/yr31K searches / yr
90-day growth
-19.0%search demand this quarter
Competition
77%top-5 click share · 12 brands · 13 sellers

Flapen Score

Pink Checkered Blanket against its category

The dotted line is the Home & Kitchen average. Past it, Pink Checkered Blanket is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Checkered Blanket market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Checkered Blanket 31K times last year and spent an estimated $18K. The top 5 brands take 84% of clicks. Demand peaks in Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-19.0%
Conversion, latest week
3.1%
Market size, estimated
$18Ka year
Peak month
December3.2× the quietest month
Top search term
pink checkered blanket24K searches a year

02 · Price

A sale here is worth $18.75.

Listings sell for $18.75 on average, from $7.17 to $30.28. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $18.75 that is $0 to $2K a year per listing.

Average price
$18.75inside the $15 to $100 sweet spot
Price range
$7.17–$30.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #374 within Throws. It carries 1,063 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#374in Throws
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
1,063per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Pink Checkered Blanket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

12 rising

Sellers

13

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

11%

  • Brand 128%
  • Brand 220%
  • Brand 315%
  • Brand 411%
  • Brand 59%
  • Brand 66%
  • Open — no brand owns it (6 brands, 11%)

Demand

Pink Checkered Blanket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '24Prime Day '25Spike '25Holiday '25DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Pink Checkered Blanket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink checkered blanket24K/yr
  • pink and white checkered blanket5K/yr
  • hot pink checkered blanket2K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Checkered Blanket

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Soft Feel”
13%of negative reviews mention “Thickness”
2.3%of orders come back
“Very thin and cheap material”
A buyer, on “Thickness”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pink Checkered Blanket questions

Answered from the same tracked data.