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Pink Candle Holder

Fail

Demand is soft, at -40.9% this quarter, so Pink Candle Holder is a Fail.

Flapen Score
42
42 / 100
Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 49
Market size
$58K/yr123K searches / yr
90-day growth
-40.9%search demand this quarter
Competition
29%top-5 click share · 39 brands · 44 sellers

Flapen Score

Pink Candle Holder against its category

The dotted line is the Home & Kitchen average. Past it, Pink Candle Holder is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Candle Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Candle Holder 123K times last year and spent an estimated $58K. The top 5 brands take 50% of clicks. Demand peaks in Jan–Feb. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -40.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
123K
Growth, 90 days vs prior 90
-40.9%
Conversion, latest week
2.1%
Market size, estimated
$58Ka year
Peak month
January2.7× the quietest month
Top search term
pink candle holder44K searches a year

02 · Price

A sale here is worth $22.59.

Listings sell for $22.59 on average, from $5.67 to $58.07. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $22.59 that is $0 to $2K a year per listing.

Average price
$22.59inside the $15 to $100 sweet spot
Price range
$5.67–$58.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.1% of listings are out of stock. The average listing ranks #247 within Candleholders. It carries 1,558 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
19.1%
Average rank
#247in Candleholders
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
1,558per listing
Listings tracked
66

04 · Newcomers

1 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Pink Candle Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

39 falling

Sellers

44

Top-5 brand share

50%

Top 20: 87%

Top-5 click share

29%

Top 20: 65%

Open market

45%

  • Brand 115%
  • Brand 212%
  • Brand 310%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Pink Candle Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KBlack Friday '24Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.7×

Search terms

Top Pink Candle Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink candle holder44K/yr
  • pink votive candle holders24K/yr
  • pink candle holders19K/yr
  • pink votives8K/yr
  • pink glass candle holder9K/yr
  • candle holder pink5K/yr
  • pink candle stick holders4K/yr
  • pink candlestick holders6K/yr
  • pink taper candle holder5K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Candle Holder

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Value For Money”
21%of negative reviews mention “Size-Overall”
7.1%of orders come back
“Its so small”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Pink Candle Holder questions

Answered from the same tracked data.