pink blanket hoodie
Skip itSoft demand (-51.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$29.54avg listing price — sweet spot $15–$100
Price range
Incredible$18.72–$46.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.2%return rate — above 5% kills the launch gate
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad17,881avg incumbent reviews — the moat a new listing must climb
Market size
Bad$64K$64K/yr · 64K searches
Growth
Bad-51.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, pink blanket hoodie is a $64K/yr Amazon United States market (64K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
pink blanket hoodie market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $74K–$89K
- units × avg price
- Conversion rate
- 3.4%
- Avg BSR
- #66
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 11.4%
- Avg brand age
- 35 months
- Avg seller age
- 195 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
23 falling
Sellers
29
Top-5 brand share
54%
Top 20: 96%
Top-5 click share
42%
Top 20: 80%
Open market
40%
- C hello cloud22%
- THE COMFY12%
- Touchat7%
- yescool6%
- Bedsure6%
- GITIAL6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -51.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 14.5×
Top pink blanket hoodie search terms
- pink snuggie14K/yr
- pink blanket hoodie14K/yr
- pink wearable blanket9K/yr
- blanket hoodie pink7K/yr
- pink snuggies for women6K/yr
- pink comfy5K/yr
- pink hoodie blanket5K/yr
- wearable blanket pink4K/yr
Top pink blanket hoodie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
C hello cloud Oversized Hoodie Blanket Wearable Blanket sweatshirt Ultra Soft Sherpa Fleece Comfy Snuggle Hoodie Gaint Fluffy Jumper Reversible One Size Fits All Women Adults Men (Pink)
C hello cloud$26.544.8★603 rev
yescool Wearable Blanket Hoodie - Gifts for Women Her Girlfriend Birthday Gifts For Mom Oversized Flannel Sherpa Blanket Sweatshirt One Size Fits All (Pink)
yescool$27.124.8★4,840 rev
Touchat Wearable Blanket Hoodie Oversized Sherpa Blanket Sweatshirt with Hood Pocket and Sleeves Super Soft Warm Plush Hooded Blanket for Adult Women Men One Size Fits All (Pink)
Touchat$32.094.8★6,489 rev
Wearable Blanket Hoodie with Letter A-Z - Oversized Sweatshirt Blanket Hooded Monogrammed Personalized Gifts for Women Girlfriend Sister Pink Initial L
GITIAL$23.144.7★374 rev
Bedsure Pink Blanket Hoodie Wearable Blanket Hoodies as Birthday Mothers Day Gifts for Girlfriend Wife Women Men Warm Cozy Fluffy Soft Sweatshirt Hooded Blankets With Sleeves for Women Men Adults
Bedsure$25.974.7★1,500 rev
Newest
by launch date
Dgsfmi Wearable Blanket Poncho Cape Wrap for Adult Cozy Sherpa Fleece Pocketed Shawl TV Throw Blankets for Office and Lounge(Pink 58 x 64)
Dgsfmi$29.36449 rev
Bupekbee Wearable Blanket Hoodie Gifts for Women Men Oversized Blanket Sweatshirt Cozy Warm Fleece Blanket with Giant Pocket (Pink One Size Fits Most)
Bupekbee$28.02137 rev
Oversized Blanket Hoodie for Women Thick Wearable Hooded Blanket Long for Adult Men with Pocket Pink
Moinlizy$23.92403 rev
Solvienne Wearable Blanket Hoodie Men Women Soft Flannel With Oversized Pocket Christmas Halloween Cozy Lounge Wear
Solvienne$19.53325 rev
Wearable Blanket Hoodie with Letter A-Z - Oversized Sweatshirt Blanket Hooded Monogrammed Personalized Gifts for Women Girlfriend Sister Pink Initial L
GITIAL$23.14374 rev
Trending
90-day click momentum
THE COMFY Original | Sherpa Lined Microfiber Fleece Wearable Blanket Oversized Design with Hood and Pocket From Shark Tank for Women & Men Warm and Cozy Gifts
THE COMFY$38.524.8★
Bupekbee Wearable Blanket Hoodie Gifts for Women Men Oversized Blanket Sweatshirt Cozy Warm Fleece Blanket with Giant Pocket (Pink One Size Fits Most)
Bupekbee$28.024.4★
Oversized Blanket Hoodie for Women Thick Wearable Hooded Blanket Long for Adult Men with Pocket Pink
Moinlizy$23.924.6★
Super Blanky Wearable Blankets for Women Comfy Wearable Blanket Men Cozy Gift for Mom Dorm Room Essentials Graduation Gift for Her Girlfriend Gifts for Wife Birthday Gift Ideas Baby Pink Blanket
Super Blanky$40.454.6★
Wearable Blanket Hoodie with Letter A-Z - Oversized Sweatshirt Blanket Hooded Monogrammed Personalized Gifts for Women Girlfriend Sister Pink Initial L
GITIAL$23.144.7★
What buyers say about pink blanket hoodie
What buyers praise and complain about, mined from review topics.What buyers love
“Keeps you warm”
“Comfy and warm”
“Shell material is soft and comfortable and I love the dark blue/grey color”
“Excellent product”
“Fits great”
“Definitely worth the price”
“Makes the perfect gift for anyone”
“Good quality, super thick”
“Surprisingly hasnt matted after many washes”
“Color is pretty”
What buyers complain about
“Too big”
“Horrible chemical smell”
“Looks nothing like the picture, is thin and flimsy not plush like the picture”
“after 2 days of use it ripped”
“complains that it's too hot sometimes”
“Did not make a nice gift”
“Not quite as thick as the one at Costco”
“Terrible quality”
“there a hole in the seam”
“Thinner and shorter than you see here”
Top return reasons
Common questions
- Is pink blanket hoodie profitable to sell on Amazon United States?
- The niche generates $64K/yr across 36 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -51.7%. Flapen's verdict: Skip it (43/100).
- How competitive is the pink blanket hoodie niche?
- 23 brands and 29 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 54% of demand.
- What do buyers complain about in pink blanket hoodie?
- Top complaints mined from reviews: Size-Overall, Smell, Advertised Vs Actual Product. The return rate is 3.2%.
- When does demand for pink blanket hoodie peak?
- Demand peaks in Nov–Dec; the busiest month runs 14.5× the quietest.
- What does it cost to enter the pink blanket hoodie niche?
- Listings span $18.72–$46.91; the average listing price is $29.54 (sweet spot $15–$100). The average incumbent carries 17,881 reviews — the moat a new listing must climb.