Is pink bathroom rugs profitable to sell on Amazon United States?

The niche generates $611K/yr across 43 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is +8.6%. Flapen's verdict: Worth a look (59/100).

How competitive is the pink bathroom rugs niche?

32 brands and 38 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 41% of demand.

What do buyers complain about in pink bathroom rugs?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 3.5%.

When does demand for pink bathroom rugs peak?

Demand peaks in Aug; the busiest month runs 1.6× the quietest.

What does it cost to enter the pink bathroom rugs niche?

Listings span $7.85–$39.15; the average listing price is $19.62 (sweet spot $15–$100). The average incumbent carries 6,021 reviews — the moat a new listing must climb.

pink bathroom rugs

Worth a look

Shows no brand lock-in (top 5 brands take 41% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Great41%

top-5 brand share — no brand owns this niche

Avg price

Great$19.62

avg listing price — sweet spot $15–$100

Competition

Great37%

top-5 click share — an open shelf

Price range

Great$7.85–$39.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Good$611K

$611K/yr · 1.6M searches

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Growth

Okay+8.6%

90-day search growth — must beat 0% to launch

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Review moat

Bad6,020.67

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, pink bathroom rugs is a $611K/yr Amazon United States market (1.6M searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Aug. Verdict: Worth a look — 59/100.

Data updated Jul 5, 2026 · scored weekly · How we score niches

pink bathroom rugs market data

Units sold / yr: 30K–40K; avg 500–750/product
Revenue / yr: $589K–$785K; units × avg price
Conversion rate: 2.0%
Avg BSR: #202
Page quality: 0%
Prime: 100%
Sponsored: 86%
Out of stock: 1.2%
Avg brand age: 30 months
Avg seller age: 155 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

32 falling

Sellers

Top-5 brand share

41%

Top 20: 84%

Top-5 click share

37%

Top 20: 70%

Open market

54%

ILANGO20%
HOMEIDEAS6%
Eanpet5%
MondayRug5%
LanYunUmi5%
GRANNY SAYS5%

Demand & seasonality

Weekly Amazon search volume, last 109 weeks — +8.6% search growth over the last 90 days.

Peak months: Aug · busiest ÷ quietest = 1.6×

Open Trend

Top pink bathroom rugs search terms

pink bathroom rugs570K/yr -0.2%1.1% conv.
pink bath mat211K/yr +30.6%1.7% conv.
pink bathroom rug135K/yr +8.5%1.1% conv.
pink bathroom rug set92K/yr -17.0%1.0% conv.
bathroom rugs pink60K/yr +9.1%0.9% conv.
pink bath rug49K/yr +9.4%1.5% conv.
pink bath mats41K/yr +37.5%1.3% conv.
bath mat pink37K/yr +52.3%1.8% conv.
hot pink bathroom rugs50K/yr -14.2%0.3% conv.
light pink bathroom rug40K/yr +9.2%1.5% conv.

All search terms

Top pink bathroom rugs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ILANGO Pink Bathroom Rugs 24 17 Non Slip & Super Absorbent Extra Thick Soft Washable Bath Mat for Floor Non Shedding Microfiber Plush Holiday Bath Rug with Rubber for Shower Sink

ILANGO$12.554.5★1,311 rev

Eanpet Pink Bathroom Rugs Sets 3Piece Bath Mat Solid Bath Rug Floor Mats Washable Shower Rug with U-Shaped Contour Rug Toilet Lid Cover

Eanpet$15.463.5★2,458 rev

MondayRug Pink Bathroom Rugs Non Slip 24x16 Absorbent Bath Mat Quick Dry

MondayRug$7.853.7★751 rev

HOMEIDEAS Pink Bathroom Rug 2 Piece Super Soft Microfiber and Absorbent Shower Mat Machine Washable Bath Mats for Valentines Day Decorations 20 x 32 + 16 x 24

HOMEIDEAS$26.744.3★2,956 rev

Kildoss Pink Bathroom Rugs 17x24 - High-Density Microfiber Bath Mat Fluffy Non Slip Absorbent and Washable Bathroom Mat - Ideal for Small Spaces Vanity Toilet or Pet Mat

Kildoss$8.484.1★164 rev

Newest

by launch date

ATRUG Bathroom Rugs 24x17 Pink Extra Soft Absorbent Bath Mat Rubber Backing Quick Dry Machine Washable Microfiber Bath Rugs for Bathroom Floor Shower Bedroom Tu

ATRUG$8.00198 rev

5mo ago

Kildoss Pink Bathroom Rugs 17x24 - High-Density Microfiber Bath Mat Fluffy Non Slip Absorbent and Washable Bathroom Mat - Ideal for Small Spaces Vanity Toilet or Pet Mat

Kildoss$8.48164 rev

5mo ago

GRANNY SAYS Waved Pink Bathroom Rugs 24 x 16 Non-Slip Bath Mats for Bathroom Plush Shag Absorbent Microfiber Ultra Soft Scalloped Bath Mat Cute Washable Rug for Tub Shower Bedroom

GRANNY SAYS$13.45403 rev

7mo ago

Wylumen Cute Scalloped Rose Pink Bathroom Rugs Mat Non Slip Absorbent Quick Dry Bath Mats for Shower Room Microfiber Bath Mats for Bathroom Floor Washable Carpet for Shower Tub Sink Bedroom 20x32

Wylumen$18.82163 rev

7mo ago

Pauwer Bathroom Rugs Sets 3 Piece Microfiber Bath Mat Set Dusty Pink

Pauwer$39.151,956 rev

8mo ago

What buyers say about pink bathroom rugs

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel22%

“Nice and soft”

Color17%

“The colors are so pretty”

Quality-Overall12%

“Adorable, high quality bath mat”

Size-Overall7%

“Fits well”

Advertised Vs Actual Product4%

“Just as pictured”

Thickness4%

“extra thick”

Value For Money3%

“Worth the money”

Comfort-Overall3%

“Very comfortable,”

Upholstery/Fabric Quality3%

“Great shade of pink - nice bath rug”

Grip3%

“Non slip”

What buyers complain about

Size-Overall25%

“Ridiculously small”

Quality-Overall12%

“very low quality product”

Color9%

“a really pale pink”

Thickness7%

“Not happy with this purchase the pieces are very thin”

Advertised Vs Actual Product4%

“Looks nothing like the picture”

Ease Of Cleaning4%

“It just is dirty”

Value For Money3%

“The price is cheap for a reason”

Material Quality2%

“Cheap material cheap look”

Strength2%

“flimsy without proper backing to cling to the floor making it dangerous for anyone getting out of the bath”

Adhesion/Stickiness2%

“Does not stick”

Top return reasons

Size-Overall34%

Color32%

Advertised Vs Actual Product7%

Quality-Overall6%

Material Quality4%

Thickness2%

Thin2%

Value For Money1%

Stain Resistance1%

Adhesion/Stickiness1%

Common questions

Is pink bathroom rugs profitable to sell on Amazon United States?: The niche generates $611K/yr across 43 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is +8.6%. Flapen's verdict: Worth a look (59/100).
How competitive is the pink bathroom rugs niche?: 32 brands and 38 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 41% of demand.
What do buyers complain about in pink bathroom rugs?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 3.5%.
When does demand for pink bathroom rugs peak?: Demand peaks in Aug; the busiest month runs 1.6× the quietest.
What does it cost to enter the pink bathroom rugs niche?: Listings span $7.85–$39.15; the average listing price is $19.62 (sweet spot $15–$100). The average incumbent carries 6,021 reviews — the moat a new listing must climb.