Pink and Purple Balloons

Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months

180K

Growth, 90 days vs prior 90

-2.0%

Conversion, latest week

7.3%

Market size, estimated

$122Ka year

Peak month

September2.4× the quietest month

Top search term

pink and purple balloons70K searches a year

Listings sell for $9.25 on average, from $5.88 to $22.38. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $9.25 that is $2K to $5K a year per listing.

Average price

$9.25under the $15 to $100 sweet spot

Price range

$5.88–$22.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

3.2%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #511 within Balloons. It carries 1,827 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

7.5%

Average rank

#511in Balloons

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,827per listing

Listings tracked

43

17 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

1Amazon's first-year sales bar

Average brand age

23 months