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Pine Wreath

Maybe

The top 5 brands take only 38% of clicks. But buyers convert on only 0.9% of searches, so Pine Wreath is a Maybe.

Flapen Score
51
51 / 100
Top 39% of 11,240 Home & Kitchen niches · +2 vs the category median of 49
Market size
$62K/yr200K searches / yr
90-day growth
-0.3%search demand this quarter
Competition
24%top-5 click share · 40 brands · 57 sellers

Flapen Score

Pine Wreath against its category

The dotted line is the Home & Kitchen average. Past it, Pine Wreath is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pine Wreath market on Amazon at a glance

Shoppers on Amazon United States searched for Pine Wreath 200K times last year and spent an estimated $62K. The top 5 brands take 38% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months
200K
Growth, 90 days vs prior 90
-0.3%
Conversion, latest week
0.9%
Market size, estimated
$62Ka year
Peak month
November45.3× the quietest month
Top search term
pine wreath29K searches a year

02 · Price

A sale here is worth $33.97.

Listings sell for $33.97 on average, from $12.71 to $60.91. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $33.97 that is $0 to $3K a year per listing.

Average price
$33.97inside the $15 to $100 sweet spot
Price range
$12.71–$60.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
6.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 25.1% of listings are out of stock. The average listing ranks #1,929 within Wreaths. It carries 278 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
98%
Out of stock, average day
25.1%
Average rank
#1,929in Wreaths
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
278per listing
Listings tracked
49

04 · Newcomers

13 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
13Amazon's first-year sales bar
Average brand age
23 months

Products

Top Pine Wreath products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

40 rising

Sellers

57

Top-5 brand share

38%

Top 20: 79%

Top-5 click share

24%

Top 20: 65%

Open market

62%

  • Brand 18%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Pine Wreath search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Black Friday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 45.3×

Search terms

Top Pine Wreath search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pine wreath29K/yr
  • realistic wreath7K/yr
  • norfolk pine wreath74K/yr
  • evergreen wreath18K/yr
  • real touch wreath16K/yr
  • pine wreaths4K/yr
  • pine wreaths for front door4K/yr
  • real touch norfolk pine wreath5K/yr
  • norfolk wreath10K/yr
  • realistic christmas wreath6K/yr

Reviews and returns

What reviews say buyers love and hate about Pine Wreath

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Size-Overall”
6.1%of orders come back
“not a fit”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pine Wreath questions

Answered from the same tracked data.