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Pin the Tail Halloween

Fail

The top 5 products take 100% of clicks, so Pin the Tail Halloween is a Fail.

Flapen Score
28
28 / 100
Ranks 10,839 of 11,240 Home & Kitchen niches · −21 vs the category median of 49
Market size
$7K/yr34K searches / yr
90-day growth
+44.3%search demand this quarter
Competition
100%top-5 click share · 4 brands · 23 sellers

Flapen Score

Pin the Tail Halloween against its category

The dotted line is the Home & Kitchen average. Past it, Pin the Tail Halloween is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pin the Tail Halloween market on Amazon at a glance

Shoppers on Amazon United States searched for Pin the Tail Halloween 34K times last year and spent an estimated $7K. All 4 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +44.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
+44.3%
Conversion, latest week
2.8%
Market size, estimated
$7Ka year
Peak month
October139.1× the quietest month
Top search term
halloween pin the tail game15K searches a year

02 · Price

A sale here is worth $6.85.

Listings sell for $6.85 on average, from $5.89 to $8.27. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $6.85 that is $685 to $2K a year per listing.

Average price
$6.85under the $15 to $100 sweet spot
Price range
$5.89–$8.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$685–$2K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 42.5% of listings are out of stock. The average listing ranks #2,225 within Party Games & Activities. It carries 1,648 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
42.5%
Average rank
#2,225in Party Games & Activities
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
1,648per listing
Listings tracked
4

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Pin the Tail Halloween products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

23

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 138%
  • Brand 226%
  • Brand 320%
  • Brand 415%
  • Open — no brand owns it (0%)

Demand

Pin the Tail Halloween search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25Spike '26AugSepOctDecJanJunJulAugSepOctNovJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 139.1×

Search terms

Top Pin the Tail Halloween search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • halloween pin the tail game15K/yr
  • pin the eye on the monster4K/yr
  • halloween pin the tail4K/yr
  • pin the tail halloween theme11K/yr

Reviews and returns

What reviews say buyers love and hate about Pin the Tail Halloween

We read the reviews and the return reasons for every product selling here.

77%of positive reviews mention “Fun/Entertainment Experience”
2.3%of orders come back
“Fun for the kids and family”
A buyer, on “Fun/Entertainment Experience”77% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

9 topics

NegativePositive

FAQ

Common Pin the Tail Halloween questions

Answered from the same tracked data.