Pillows Standard Size Set of 4

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.8M a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+5.3%

Conversion, latest week

8.6%

Market size, estimated

$3.8Ma year

Peak month

July1.5× the quietest month

Top search term

pillows standard size set of 4984K searches a year

Listings sell for $31.19 on average, from $10.76 to $50.96. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At $31.19 that is $125K to $156K a year per listing.

Average price

$31.19inside the $15 to $100 sweet spot

Price range

$10.76–$50.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

4,000–5,000

Revenue per listing a year

$125K–$156K

Returns

1.6%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #84 within Bed Pillows & Positioners. It carries 28,521 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

90%

Out of stock, average day

6.5%

Average rank

#84in Bed Pillows & Positioners

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

28,521per listing

Listings tracked

29

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

41 months