Pillowcase Covers with Zipper

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months

91K

Growth, 90 days vs prior 90

+5.8%

Conversion, latest week

7.4%

Market size, estimated

$106Ka year

Peak month

June1.4× the quietest month

Top search term

waterproof pillow cases30K searches a year

Listings sell for $15.62 on average, from $7.84 to $39.79. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $15.62 that is $4K to $8K a year per listing.

Average price

$15.62inside the $15 to $100 sweet spot

Price range

$7.84–$39.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

1.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #932 within Sheets & Pillowcases. It carries 14,371 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#932in Sheets & Pillowcases

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

14,371per listing

Listings tracked

24

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months