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Pickle Blanket

Maybe

An estimated 1.1% of orders come back. But shoppers spend an estimated $43K a year here, so Pickle Blanket is a Maybe.

Flapen Score
51
51 / 100
Top 39% of 11,240 Home & Kitchen niches · +2 vs the category median of 49
Market size
$43K/yr90K searches / yr
90-day growth
-9.8%search demand this quarter
Competition
43%top-5 click share · 29 brands · 32 sellers

Flapen Score

Pickle Blanket against its category

The dotted line is the Home & Kitchen average. Past it, Pickle Blanket is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pickle Blanket market on Amazon at a glance

Shoppers on Amazon United States searched for Pickle Blanket 90K times last year and spent an estimated $43K. The top 5 brands take 48% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
-9.8%
Conversion, latest week
2.3%
Market size, estimated
$43Ka year
Peak month
December7.0× the quietest month
Top search term
pickle blanket80K searches a year

02 · Price

A sale here is worth $20.63.

Listings sell for $20.63 on average, from $8.29 to $49.84. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $20.63 that is $0 to $2K a year per listing.

Average price
$20.63inside the $15 to $100 sweet spot
Price range
$8.29–$49.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 21.9% of listings are out of stock. The average listing ranks #2,790 within Throws. It carries 172 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
89%
Out of stock, average day
21.9%
Average rank
#2,790in Throws
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
172per listing
Listings tracked
36

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Pickle Blanket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 falling

Sellers

32

Top-5 brand share

48%

Top 20: 91%

Top-5 click share

43%

Top 20: 85%

Open market

45%

  • Brand 115%
  • Brand 211%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Pickle Blanket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.0×

Reviews and returns

What reviews say buyers love and hate about Pickle Blanket

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Soft Feel”
50%of negative reviews mention “Thickness”
1.1%of orders come back
“Its not super thick”
A buyer, on “Thickness”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pickle Blanket questions

Answered from the same tracked data.