Skip to content

Photo Album

Maybe

Shoppers spend an estimated $4.3M a year here. But the products selling today already average 4.7★, so Photo Album is a Maybe.

Flapen Score
59
59 / 100
Top 12% of 11,240 Home & Kitchen niches · +10 vs the category median of 49
Market size
$4.3M/yr10.2M searches / yr
90-day growth
+7.1%search demand this quarter
Competition
37%top-5 click share · 26 brands · 36 sellers

Flapen Score

Photo Album against its category

The dotted line is the Home & Kitchen average. Past it, Photo Album is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Photo Album market on Amazon at a glance

Shoppers on Amazon United States searched for Photo Album 10.2M times last year and spent an estimated $4.3M. The top 5 brands take 64% of clicks. Demand peaks in Dec. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 10.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.3M a year.

Searches, last 12 months
10.2M
Growth, 90 days vs prior 90
+7.1%
Conversion, latest week
2.8%
Market size, estimated
$4.3Ma year
Peak month
December1.9× the quietest month
Top search term
photo album5.2M searches a year

02 · Price

A sale here is worth $15.12.

Listings sell for $15.12 on average, from $5.93 to $29.04. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 6,000 to 8,000 of them. At $15.12 that is $91K to $121K a year per listing.

Average price
$15.12inside the $15 to $100 sweet spot
Price range
$5.93–$29.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
300K–400K
Units per listing a year
6,000–8,000
Revenue per listing a year
$91K–$121K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Photo Albums. It carries 4,353 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#27in Photo Albums
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
4,353per listing
Listings tracked
51

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
42 months

Products

Top Photo Album products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

36

Top-5 brand share

64%

Top 20: 96%

Top-5 click share

37%

Top 20: 75%

Open market

32%

  • Brand 128%
  • Brand 218%
  • Brand 38%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Photo Album search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350K250KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Photo Album search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • photo album5.2M/yr
  • photo albums 4x6 pictures1.4M/yr
  • 4x6 photo albums582K/yr
  • photo albums496K/yr
  • photo book333K/yr
  • photo album 4x6317K/yr
  • album de fotos388K/yr
  • album228K/yr
  • picture book174K/yr
  • photo album book166K/yr

Reviews and returns

What reviews say buyers love and hate about Photo Album

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Quality-Overall”
2.2%of orders come back
“Bad Quality”
A buyer, on “Quality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Photo Album questions

Answered from the same tracked data.