Philips 5400 Lattego
FailThe top 5 brands take 100% of clicks, so Philips 5400 Lattego is a Fail.
- Flapen Score
- 39 / 100Ranks 9,284 of 11,240 Home & Kitchen niches · −10 vs the category median of 4939
- Market size
- $1.8M/yr168K searches / yr
- 90-day growth
- +20.1%search demand this quarter
- Competition
- 74%top-5 click share · 2 brands · 29 sellers
Flapen Score
Philips 5400 Lattego against its category
The dotted line is the Home & Kitchen average. Past it, Philips 5400 Lattego is stronger. Inside it, weaker.
Market
The Philips 5400 Lattego market on Amazon at a glance
Shoppers on Amazon United States searched for Philips 5400 Lattego 168K times last year and spent an estimated $1.8M. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.
- Searches, last 12 months
- 168K
- Growth, 90 days vs prior 90
- +20.1%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $1.8Ma year
- Peak month
- December3.0× the quietest month
- Top search term
- philips 550026K searches a year
02 · Price
A sale here is worth $706.97.
Listings sell for $706.97 on average, from $542.06 to $874.85. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $706.97 that is $71K to $177K a year per listing.
- Average price
- $706.97above the $15 to $100 sweet spot
- Price range
- $542.06–$874.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $71K–$177K
- Returns
- 12.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #77 within Coffee, Tea & Espresso. It carries 306 reviews at 4.13 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 50%
- Out of stock, average day
- 2.8%
- Average rank
- #77in Coffee, Tea & Espresso
- Average rating
- 4.13 starsAmazon United States average 4.42 stars
- Average reviews
- 306per listing
- Listings tracked
- 10
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Philips 5400 Lattego products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
29
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
0%
- Brand 193%
- Brand 27%
Demand
Philips 5400 Lattego search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Philips 5400 Lattego search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- philips 550026K/yr
- phillips 5500 fully automatic espresso and cappuccino machine26K/yr
- philips 5500 coffee machine26K/yr
- phillips 550015K/yr
- philips 4400 coffee machine12K/yr
- philips 5500 series fully automatic espresso machine - lattego11K/yr
- philips 5500 lattego6K/yr
- phillips 4400 fully automatic espresso and cappuccino machine11K/yr
- philips lattego 55007K/yr
- philips 5400 coffee machine6K/yr
Reviews and returns
What reviews say buyers love and hate about Philips 5400 Lattego
We read the reviews and the return reasons for every product selling here.
“Keeps breaking”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Philips 5400 Lattego questions
Answered from the same tracked data.









