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Philips 3200

Fail

Products sell for $608.70 on average, outside the sweet spot, so Philips 3200 is a Fail.

Flapen Score
47
47 / 100
Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 49
Market size
$10.6M/yr1.0M searches / yr
90-day growth
+4.6%search demand this quarter
Competition
42%top-5 click share · 8 brands · 130 sellers

Flapen Score

Philips 3200 against its category

The dotted line is the Home & Kitchen average. Past it, Philips 3200 is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Philips 3200 market on Amazon at a glance

Shoppers on Amazon United States searched for Philips 3200 1.0M times last year and spent an estimated $10.6M. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10.6M a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+4.6%
Conversion, latest week
1.7%
Market size, estimated
$10.6Ma year
Peak month
November16.6× the quietest month
Top search term
philips coffee machine173K searches a year

02 · Price

A sale here is worth $608.70.

Listings sell for $608.70 on average, from $18.59 to $1375.92. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $608.70 that is $152K to $304K a year per listing.

Average price
$608.70above the $15 to $100 sweet spot
Price range
$18.59–$1375.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$152K–$304K
Returns
8.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #51 within Coffee, Tea & Espresso. It carries 1,787 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
83%
Out of stock, average day
4.0%
Average rank
#51in Coffee, Tea & Espresso
Average rating
4.05 starsAmazon United States average 4.42 stars
Average reviews
1,787per listing
Listings tracked
29

04 · Newcomers

6 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
38 months

Products

Top Philips 3200 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

130

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

42%

Top 20: 89%

Open market

2%

  • Brand 160%
  • Brand 220%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 62%
  • Open — no brand owns it (2 brands, 2%)

Demand

Philips 3200 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Prime Day '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 16.6×

Search terms

Top Philips 3200 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • philips coffee machine173K/yr
  • philips espresso machine88K/yr
  • super automatic espresso machine68K/yr
  • phillips coffee machine90K/yr
  • delonghi magnifica79K/yr
  • phillips espresso machine73K/yr
  • la marzocco60K/yr
  • delonghi dinamica plus50K/yr
  • fully automatic coffee machine44K/yr
  • delonghi magnifica start36K/yr

Reviews and returns

What reviews say buyers love and hate about Philips 3200

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ease Of Use”
17%of negative reviews mention “Durability”
8.1%of orders come back
“Breaks easily”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Philips 3200 questions

Answered from the same tracked data.