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Philips 2200

Fail

The top 5 brands take 100% of clicks, so Philips 2200 is a Fail.

Flapen Score
28
28 / 100
Ranks 10,839 of 11,240 Home & Kitchen niches · −21 vs the category median of 49
Market size
$142K/yr25K searches / yr
90-day growth
+15.8%search demand this quarter
Competition
94%top-5 click share · 2 brands · 34 sellers

Flapen Score

Philips 2200 against its category

The dotted line is the Home & Kitchen average. Past it, Philips 2200 is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Philips 2200 market on Amazon at a glance

Shoppers on Amazon United States searched for Philips 2200 25K times last year and spent an estimated $142K. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
+15.8%
Conversion, latest week
1.5%
Market size, estimated
$142Ka year
Peak month
December2.0× the quietest month
Top search term
philips 22009K searches a year

02 · Price

A sale here is worth $393.82.

Listings sell for $393.82 on average, from $283.00 to $542.06. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $393.82 that is $0 to $39K a year per listing.

Average price
$393.82above the $15 to $100 sweet spot
Price range
$283.00–$542.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$39K
Returns
16.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #689 within Coffee, Tea & Espresso. It carries 768 reviews at 3.93 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
71%
Out of stock, average day
0.0%
Average rank
#689in Coffee, Tea & Espresso
Average rating
3.93 starsAmazon United States average 4.42 stars
Average reviews
768per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Philips 2200 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

34

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 169%
  • Brand 231%

Demand

Philips 2200 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Philips 2200 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • philips 22009K/yr
  • philips 12004K/yr
  • philips 2200 espresso machine5K/yr
  • phillips 1200 series espresso machine4K/yr
  • phillips 2200 fully automatic espresso and cappuccino machine2K/yr
  • cafetera philips 22002K/yr

Reviews and returns

What reviews say buyers love and hate about Philips 2200

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Ease Of Use”
12%of negative reviews mention “Durability”
16.4%of orders come back
“Keeps breaking”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Philips 2200 questions

Answered from the same tracked data.