Is pheasant profitable to sell on Amazon United States?

The niche generates $107K/yr across 132 tracked products. 1 of 23 products launched in the last 360 days are still selling. 90-day search growth is +4.8%. Flapen's verdict: Skip it (48/100).

How competitive is the pheasant niche?

44 brands and 81 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 82% of demand.

What do buyers complain about in pheasant?

Top complaints mined from reviews: Size-Overall, Value For Money, Color. The return rate is 2.9%.

What does it cost to enter the pheasant niche?

Listings span $5.72–$174.32; the average listing price is $41.31 (sweet spot $15–$100). The average incumbent carries 134 reviews — the moat a new listing must climb.

pheasant

Skip it

Weak search conversion (1.3%) — this niche doesn't clear our bar today.

Competition

Incredible15%

top-5 click share — an open shelf

Avg price

Incredible$41.31

avg listing price — sweet spot $15–$100

Review moat

Great134.33

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.9%

return rate — above 5% kills the launch gate

Price range

Good$5.72–$174.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Growth

Okay+4.8%

90-day search growth — must beat 0% to launch

Market size

Okay$107K

$107K/yr · 205K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, pheasant is a $107K/yr Amazon United States market (205K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 48/100.

Data updated Aug 6, 2026 · scored weekly · How we score niches

pheasant market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $124K–$165K; units × avg price
Conversion rate: 1.3%
Avg BSR: #4,517
Page quality: 0%
Prime: 91%
Sponsored: 54%
Out of stock: 2.3%
Avg brand age: 45 months
Avg seller age: 173 days

Competition & brand share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

44 rising

Sellers

Top-5 brand share

82%

Top 20: 94%

Top-5 click share

15%

Top 20: 43%

Open market

17%

Spode75%
Abirdflyer3%
LOGOFUN2%
AJQQJL2%
Portmeirion1%
OFFSCH1%
Open — no brand owns it (38 brands, 17%)

Demand

Weekly Amazon search volume, last 27 weeks — +4.8% search growth over the last 90 days.

Open Trend

Top pheasant search terms

spode woodland78K/yr +10.9%0.9% conv.
pheasant decor40K/yr +7.9%0.5% conv.
pheasant29K/yr +3.2%0.4% conv.
woodland spode11K/yr -14.1%1.1% conv.
spode delamere8K/yr +25.5%1.7% conv.
spode woodland dinner plate15K/yr -49.1%3.0% conv.
pheasant figurine10K/yr +9.0%0.3% conv.
spode woodland salad plates6K/yr +11.8%2.0% conv.
spode turkey4K/yr +82.7%1.6% conv.
spode thanksgiving4K/yr +150.4%0.7% conv.

All search terms

Top pheasant products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Spode Delamere Dinner Plates Set of 4 10.5 Inch Round Fine Earthenware Dish - Microwave Dishwasher Freezer & Warm Oven Safe - Elegant Serveware Ideal for Thanksgiving Meals - Made in England

Spode$92.684.6★95 rev

Spode Woodland Spode Woodland Pheasant Pickle Dish - Brown/White

Spode$20.005.0★39 rev

Spode Woodland Canap Plate Set 4 Piece 6.5 Inch Fine Porcelain Plates Featuring Red Grouse Pheasant Quail & Wood Duck Motifs Microwave Dishwasher & Warm Oven Safe Made in England

Spode$86.654.8★50 rev

Spode Handled Sandwich Tray Multi

Spode$14.654.4★124 rev

Spode Woodland Dinner Plate Mallard - Brown/White

Spode$40.324.8★621 rev

Newest

by launch date

Framed Vintage Pheasant Wall Art Rustic Bird Picture Wall Decor Painting Countryside Wildlife Canvas Prints Hunting Home Decor for Living Room Bedroom Office Cabin-1216inch

AJQQJL$23.8219 rev

5mo ago

2Pcs Feathered Pheasant Decor Set - Handcrafted Standing and Sitting Pheasant Figurines with Natural Feathers for Home Spring and Autumn Decorations Thanksgiving Figurines Centerpiece (2Z)

Abirdflyer$26.5214 rev

8mo ago

LOGOFUN Brass Pheasant Figurine with Base 2.44 in

LOGOFUN$20.212 rev

9mo ago

Spode Woodland Hexagonal Vase Hunting Dogs - BrownWhite

Spode$146.813 rev

10mo ago

Spode Woodland 3-Piece Traditional Nesting Trays with Animal Illustrations

Spode$39.0013 rev

2y ago

What buyers say about pheasant

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“this dish has the quality”

Size-Overall11%

“Perfect Size”

Design-Overall11%

“The design is classic and homey”

Value For Money8%

“Worth it”

Color6%

“Beautiful color”

Gifting Purpose4%

“They would make beautiful wedding gifts”

Dishwasher Safe4%

“dishwasher safe”

Durability3%

“It may not break”

Ease Of Use3%

“useful”

Cooking Experience2%

“Nice addition to holiday dishes”

What buyers complain about

Size-Overall27%

“Very Small”

Value For Money7%

“this looks expensive”

Color5%

“in person this is a much more muted color palette than I'd expected”

Quality-Overall5%

“Looks cheap”

Advertised Vs Actual Product5%

“DESCRIPTION NOT TRUE TO WANT WAS RECEIVED”

Durability3%

“This did not last 1 day”

Thickness3%

“It is much shallow than a bowl so just keep that in mind”

Design-Overall2%

“Its like part of the edge is run off one quarter of the plate”

Oily/Greasy2%

“Very fatty and the dark meat was extremely tough”

Strength2%

“these are really chewed up and very flimsy”

Top return reasons

Size-Overall48%

Advertised Vs Actual Product12%

Color8%

Quality-Overall6%

Value For Money6%

Defective Material/Parts4%

Material Quality3%

Smell3%

Functionality-Overall2%