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Perfume Tester Strips

Fail

Prices span $5.27–$15.25, mostly outside the sweet spot, so Perfume Tester Strips is a Fail.

Flapen Score
39
39 / 100
Ranks 9,284 of 11,240 Home & Kitchen niches · −10 vs the category median of 49
Market size
$208K/yr202K searches / yr
90-day growth
+4.2%search demand this quarter
Competition
91%top-5 click share · 7 brands · 8 sellers

Flapen Score

Perfume Tester Strips against its category

The dotted line is the Home & Kitchen average. Past it, Perfume Tester Strips is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Perfume Tester Strips market on Amazon at a glance

Shoppers on Amazon United States searched for Perfume Tester Strips 202K times last year and spent an estimated $208K. The top 5 brands take 94% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 12.9% of those searches ended in a purchase.

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $208K a year.

Searches, last 12 months
202K
Growth, 90 days vs prior 90
+4.2%
Conversion, latest week
12.9%
Market size, estimated
$208Ka year
Peak month
May1.6× the quietest month
Top search term
perfume tester strips51K searches a year

02 · Price

A sale here is worth $7.98.

Listings sell for $7.98 on average, from $5.27 to $15.25. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,500 to 3,000 of them. At $7.98 that is $20K to $24K a year per listing.

Average price
$7.98under the $15 to $100 sweet spot
Price range
$5.27–$15.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
2,500–3,000
Revenue per listing a year
$20K–$24K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #206 within Home Fragrance. It carries 247 reviews at 4.81 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
6.8%
Average rank
#206in Home Fragrance
Average rating
4.81 starsAmazon United States average 4.42 stars
Average reviews
247per listing
Listings tracked
8

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Perfume Tester Strips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

8

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

3%

  • Brand 164%
  • Brand 213%
  • Brand 38%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 3%)

Demand

Perfume Tester Strips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Perfume Tester Strips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • perfume tester strips51K/yr
  • fragrance test strips21K/yr
  • perfume test strips15K/yr
  • cologne tester strips17K/yr
  • scent strips12K/yr
  • fragrance tester strips19K/yr
  • perfume strips10K/yr
  • tester strips9K/yr
  • perfume paper test strips9K/yr
  • fragrance strips8K/yr

Reviews and returns

What reviews say buyers love and hate about Perfume Tester Strips

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Strength”
0.3%of orders come back
“A little flimsy”
A buyer, on “Strength”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Perfume Tester Strips questions

Answered from the same tracked data.