Is percolator coffee pot electric profitable to sell on Amazon United States?

The niche generates $4.3M/yr across 33 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.1%. Flapen's verdict: Worth a look (59/100).

How competitive is the percolator coffee pot electric niche?

18 brands and 110 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in percolator coffee pot electric?

Top complaints mined from reviews: Durability, Leak-Proof, Quality-Overall. The return rate is 5.3% — above our launch gate.

When does demand for percolator coffee pot electric peak?

Demand is steady year-round — the busiest month runs 1.7× the quietest.

What does it cost to enter the percolator coffee pot electric niche?

Listings span $16.09–$94.89; the average listing price is $47.13 (sweet spot $15–$100). The average incumbent carries 8,219 reviews — the moat a new listing must climb.

percolator coffee pot electric

Worth a look

Shows a $4.3M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size

Incredible$4.3M

$4.3M/yr · 3.9M searches

Price range

Incredible$16.09–$94.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$47.13

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-0.1%

90-day search growth — must beat 0% to launch

Returns

Bad5.3%

return rate — above 5% kills the launch gate

Review moat

Bad8,219.3

avg incumbent reviews — the moat a new listing must climb

Signals High Returns

According to Flapen's Amazon United States niche tracking, percolator coffee pot electric is a $4.3M/yr Amazon United States market (3.9M searches/yr). The top 5 brands hold 69% of demand. Verdict: Worth a look — 59/100.

Data updated Aug 4, 2026 · scored weekly · How we score niches

percolator coffee pot electric market data

Units sold / yr: 80K–100K; avg 1,500–2,000/product
Revenue / yr: $3.8M–$4.7M; units × avg price
Conversion rate: 2.4%
Avg BSR: #9
Page quality: 0%
Prime: 97%
Sponsored: 79%
Out of stock: 5.2%
Avg brand age: 48 months
Avg seller age: 154 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

110

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

43%

Top 20: 87%

Open market

26%

Farberware25%
Presto17%
COLETTI12%
Elite Gourmet8%
VEVOR6%
Primula6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.7×

Open Trend

Top percolator coffee pot electric search terms

percolator coffee pot874K/yr +12.6%1.7% conv.
coffee percolator534K/yr -3.9%1.5% conv.
percolator401K/yr -8.7%1.3% conv.
electric percolator coffee pot217K/yr +23.8%2.1% conv.
percolator coffee pot electric396K/yr -37.9%2.6% conv.
coffee percolator electric320K/yr -14.8%2.6% conv.
perculators129K/yr +12.0%1.8% conv.
electric percolator144K/yr -9.8%1.7% conv.
farberware coffee percolator128K/yr -2.8%7.4% conv.
glass percolator coffee pot73K/yr +31.6%0.3% conv.

All search terms

Top percolator coffee pot electric products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Presto 02811 Stainless Steel 12-Cup Electric Coffee Percolator

Presto$76.974.5★19,600 rev

Farberware Electric Coffee Percolator Stainless Steel Basket Automatic Keep Warm No-Drip Spout 8 Cup

Farberware$64.604.2★12,673 rev

COLETTI Bozeman Percolator Coffee Pot NO Aluminum or Plastic [9 cup]

COLETTI$36.224.4★12,293 rev

Farberware Classic Stainless Steel Yosemite Percolator Coffee Pot 8-Cup Stainless Steel

Farberware$32.464.5★29,544 rev

Farberware 12-Cup Stainless Steel Coffee Percolator Automatic Keep Warm

Farberware$55.604.3★11,060 rev

Newest

by launch date

KIDISLE 10-Cup Electric Percolator Coffee Pot Glass Percolator Coffee Maker with Borosilicate Carafe Stainless Steel Filter Basket 1000W

KIDISLE$68.2684 rev

4mo ago

KIDISLE Percolator Coffee Pot 10-Cup Electric Percolator Coffee Maker with Premium Stainless Steel Filter & Food-Grade Borosilicate Glass Auto Keep Warm No-Drip Spout Stay-Cool Handle

KIDISLE$72.85136 rev

6mo ago

NONNA 2.0 Glass Coffee Percolator - Borosilicate Glass & Stainless Steel Retro Percolator | Eco Friendly Coffee Gift | BPA Free | Stovetop Glass Coffee Percolator (1 Unit)

NONNA$70.1897 rev

10mo ago

Elite Gourmet EC924 Electric 12-Cup Coffee Percolator BPA-Free

Elite Gourmet$39.68761 rev

1y ago

VEVOR 12-Cup Electric Percolator Coffee Pot 304 Stainless Steel Body Coffee Percolator with Keep Warm Function & Heat-Resistant Handle Classic Coffee Maker Quick Brew & Easy-Pour Spout Silver

VEVOR$38.32822 rev

2y ago

What buyers say about percolator coffee pot electric

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“A great price for a quality device”

Ease Of Cleaning11%

“Easy to rinse clean”

Ease Of Use10%

“easy to operate”

Value For Money7%

“Good Price”

Advertised Vs Actual Product4%

“exactly as pictured”

Temperature Retention4%

“keeps coffee warm once coffee is ready”

Heating4%

“Heats quickly”

Size-Overall4%

“Good fit”

Material Quality3%

“This stovetop percolator is bult with high quality materials”

Strength3%

“Sturdy construction”

What buyers complain about

Durability21%

“Didnt last”

Leak-Proof9%

“leaks”

Quality-Overall8%

“the quality is flimsy”

Functionality-Overall6%

“Does NOT function well”

Heating5%

“The heating element stopped working”

Strength4%

“The lid is very flimsy”

Size-Overall4%

“This thing is huge”

Value For Money3%

“It is not even worth half the price”

Rusts/Corrodes3%

“They rust”

Ease Of Cleaning2%

“Made a huge mess”

Top return reasons

Size-Overall24%

Functionality-Overall17%

Advertised Vs Actual Product8%

Heating7%

Leak-Proof5%

Product Condition4%

Quality-Overall4%