Peppermint Wax Melts

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months

24K

Growth, 90 days vs prior 90

+11.5%

Conversion, latest week

5.8%

Market size, estimated

$18Ka year

Peak month

December5.1× the quietest month

Top search term

peppermint wax melts19K searches a year

Listings sell for $12.94 on average, from $5.79 to $19.67. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $12.94 that is $0 to $1K a year per listing.

Average price

$12.94under the $15 to $100 sweet spot

Price range

$5.79–$19.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.9%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #817 within Home Fragrance. It carries 849 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

89%

Out of stock, average day

20.0%

Average rank

#817in Home Fragrance

Average rating

3.97 starsAmazon United States average 4.42 stars

Average reviews

849per listing

Listings tracked

18

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

53 months