Penguin Blanket

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -37.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

86K

Growth, 90 days vs prior 90

-37.9%

Conversion, latest week

2.2%

Market size, estimated

$44Ka year

Peak month

November17.8× the quietest month

Top search term

penguin blanket62K searches a year

Listings sell for $22.82 on average, from $15.65 to $35.80. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $22.82 that is $0 to $2K a year per listing.

Average price

$22.82inside the $15 to $100 sweet spot

Price range

$15.65–$35.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.5%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #645 within Throws. It carries 1,388 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

20.2%

Average rank

#645in Throws

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

1,388per listing

Listings tracked

15

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

25 months