Paw Patrol Rug
FailShoppers spend an estimated $39K a year here, so Paw Patrol Rug is a Fail.
- Flapen Score
- 38 / 100Ranks 9,504 of 11,240 Home & Kitchen niches · −11 vs the category median of 4938
- Market size
- $39K/yr63K searches / yr
- 90-day growth
- -24.8%search demand this quarter
- Competition
- 59%top-5 click share · 14 brands · 24 sellers
Flapen Score
Paw Patrol Rug against its category
The dotted line is the Home & Kitchen average. Past it, Paw Patrol Rug is stronger. Inside it, weaker.
Market
The Paw Patrol Rug market on Amazon at a glance
Shoppers on Amazon United States searched for Paw Patrol Rug 63K times last year and spent an estimated $39K. The top 5 brands take 79% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -24.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- -24.8%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $39Ka year
- Peak month
- December3.0× the quietest month
- Top search term
- paw patrol rug38K searches a year
02 · Price
A sale here is worth $32.17.
Listings sell for $32.17 on average, from $12.89 to $59.89. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $32.17 that is $0 to $3K a year per listing.
- Average price
- $32.17inside the $15 to $100 sweet spot
- Price range
- $12.89–$59.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #412 within Kids' Room Décor. It carries 3,789 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 100%
- Out of stock, average day
- 2.2%
- Average rank
- #412in Kids' Room Décor
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 3,789per listing
- Listings tracked
- 20
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Paw Patrol Rug products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 2, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Franco Kids Room Non Slip Area Rug 69 in x 52 in Paw Patrol
- Price
- $53.78
- Rating
- 4.7/5
- Reviews
- 3,203
- Age
- 4y ago

Gertmenian Nickelodeon Paw Patrol Town Tower Interactive Rug Includes 2x Cars feat. Chase and Marshall Suitable for Classroom Nursery Bedroom or Play Area 40x54in Medium 32500
- Price
- $45.96
- Rating
- 4.7/5
- Reviews
- 327
- Age
- 5y ago

Paw Patrol Rugs for Kids Room - Bundle with 40x54in Paw Patrol Area Rug for Bedroom Room Decor Plus Stickers and More | Paw Patrol Rugs for Bedroom
- Price
- $45.80
- Rating
- 4.7/5
- Reviews
- 17
- Age
- 2y ago

PAW Patrol Pup Squad Adventure Bay Playmat 33-Inch Foldable Mat
- Price
- $23.67
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago

Paw Patrol Chase 100% Cotton Non Slip Plush Bathroom Mat Rug (Officially Licensed Product) By Franco
- Price
- $26.81
- Rating
- 4.6/5
- Reviews
- 335
- Age
- 2y ago
Trending
estimated 90-day click momentum
ILPEOD Baby Play Mat for Floor Nursery Rug Muscle Mat Area Rug Playroom Rug 50x50 Playpen Mat Elastic Foam 1.3 Thick Crawling Mat for Babies Toddlers Infants Kids Grey
- Price
- $37.28
- Rating
- 4.7/5
- Reviews
- 1,106
- Age
- 1y ago

AlphabetAcre Kids Rug 3x5 Ft City Road Car Rug for Kids
- Price
- $34.10
- Rating
- 4.7/5
- Reviews
- 179
- Age
- 1y ago

Paw Patrol Rugs for Kids Room - Bundle with 40x54in Paw Patrol Area Rug for Bedroom Room Decor Plus Stickers and More | Paw Patrol Rugs for Bedroom
- Price
- $45.80
- Rating
- 4.7/5
- Reviews
- 17
- Age
- 2y ago

Franco Kids Room Window Curtains Drapes Set 82 in x 63 in Paw Patrol
- Price
- $20.07
- Rating
- 4.8/5
- Reviews
- 16,027
- Age
- 6y ago

Nickelodeon Paw Patrol Chase Rubble and Marshall Pop Up Hamper with Durable Carry Handles 21 H x 13.5 W X 13.5 L
- Price
- $12.89
- Rating
- 4.3/5
- Reviews
- 15,303
- Age
- 3y ago
Newest
by launch date
Upgrade Ultra Non Slip Kids Car Rug Kids Road Playmat Rug for Toy Cars Educational Town City Map Washable Carpet for Boy Playroom Bedroom Safer Car Track Play Mat for Children Baby Toddler 60x36
- Price
- $31.38
- Rating
- 4.7/5
- Reviews
- 421
- Age
- 1y ago

PAW Patrol Pup Squad Adventure Bay Playmat 33-Inch Foldable Mat
- Price
- $23.67
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago

AlphabetAcre Kids Rug 3x5 Ft City Road Car Rug for Kids
- Price
- $34.10
- Rating
- 4.7/5
- Reviews
- 179
- Age
- 1y ago

ILPEOD Baby Play Mat for Floor Nursery Rug Muscle Mat Area Rug Playroom Rug 50x50 Playpen Mat Elastic Foam 1.3 Thick Crawling Mat for Babies Toddlers Infants Kids Grey
- Price
- $37.28
- Rating
- 4.7/5
- Reviews
- 1,106
- Age
- 1y ago

Nickelodeon Paw Patrol Kids Bath Rug Mat Polyester Foam Skid-Resistant 30 x 20 Blue
- Price
- $26.44
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
24
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 100%
Open market
17%
- Franco28%
- Paw Patrol22%
- Gertmenian20%
- Delta Children6%
- Capelli Sport4%
- Melissa & Doug3%
- Open — no brand owns it (8 brands, 17%)
Demand
Paw Patrol Rug search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Paw Patrol Rug search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- paw patrol rug38K/yr
- paw patrol rugs for boys room10K/yr
- paw patrol play mat8K/yr
- paw patrol mat7K/yr
- paw patrol rugs for kids bedroom572/yr
Reviews and returns
What reviews say buyers love and hate about Paw Patrol Rug
We read the reviews and the return reasons for every product selling here.
“Wouldnt buy at all so small not how I would think would of been thicker nah”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paw Patrol Rug questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









