paw patrol birthday invitations
Skip itA small market ($19K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Good$13.99avg listing price — sweet spot $15–$100
Review moat
Good910.27avg incumbent reviews — the moat a new listing must climb
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Price range
Okay$2.88–$23.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-29.6%90-day search growth — must beat 0% to launch
Market size
Bad$19K$19K/yr · 36K searches
According to Flapen's Amazon United States niche tracking, paw patrol birthday invitations is a $19K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan. Verdict: Skip it — 39/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
paw patrol birthday invitations market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- $28K–$35K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #512
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 4.8%
- Avg brand age
- 34 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
37
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
54%
Top 20: 94%
Open market
11%
- Tstars22%
- Unique19%
- Amscan16%
- HAPPY CHOICES15%
- QAMEGX11%
- CSXCLYA8%
- Open — no brand owns it (5 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -29.6% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 2.4×
Top paw patrol birthday invitations search terms
- paw patrol birthday invitations15K/yr
- paw patrol invitations11K/yr
- paw patrol party invitations3K/yr
- paw patrol invitations birthday boy2K/yr
- paw patrol birthday invitations for boys3K/yr
- paw patrol invitations birthday679/yr
Top paw patrol birthday invitations products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Premium Paw Patrol Adventures Multicolor Postcard Invitations - 4.25x6.25 (Pack Of 8) Eye-catching & Adorable Designs - Perfect For Any Themed Celebration
Amscan$9.364.6★265 rev
QAMEGX 20Pcs Cute Birthday Invitations- Cartoon Invitations for Boys Birthday Greeting Cards Cute Animal Birthday Party Invitations With Sticker Labels 20 Envelope Gifts for Boys Girls
QAMEGX$9.044.8★33 rev
30x Power Dog Birthday Invitations and Envelopes Fill-in Happy Birthday Party Invitations for Kids 6X4 Inches Postcard Style
HAPPY CHOICES$18.804.5★294 rev
Chase 4th Birthday Shirt for Boys - Toddler Paw Patrol Party Outfit - T-Shirt Gift for 4 Year Old 5T Navy
Tstars$19.884.8★1,308 rev
Paw Patrol Large Invitations (Pack of 8) - Multicolor Eye-Catching Designs for Kids Parties & Events
Unique$6.434.6★106 rev
Newest
by launch dateQAMEGX 20Pcs Cute Birthday Invitations- Cartoon Invitations for Boys Birthday Greeting Cards Cute Animal Birthday Party Invitations With Sticker Labels 20 Envelope Gifts for Boys Girls
QAMEGX$9.0433 rev
CSXCLYA 20pcs Children Birthday Invitations Children Party Invitations Birthday Party Supplies Decoration (2)
CSXCLYA$8.0228 rev
ENDLESS CHOICES Set of 40 Invitation Cards Paw P Skye -Themed Happy Birthday Invitation Cards - Lightweight (230g) Postcard Style Invites for the Perfect Party Pack
ENDLESS CHOICES$15.2531 rev
ENDLESS CHOICES Set of 30 Puppy Patrol Themed Happy Birthday Invitation Cards & Envelopes - Lightweight (230g) Postcard Style Invites for the Perfect Party Pack
ENDLESS CHOICES$19.1531 rev
ENDLESS CHOICES Set of 30 Invitation Cards Paw P Sky -Themed Happy Birthday Invitation Cards - Lightweight (230g) Postcard Style Invites for the Perfect Party Pack
ENDLESS CHOICES$16.7231 rev
Trending
90-day click momentum
Chase 4th Birthday Shirt for Boys - Toddler Paw Patrol Party Outfit - T-Shirt Gift for 4 Year Old 4T Red
Tstars$19.934.8★
Chase 4th Birthday Shirt for Boys - Toddler Paw Patrol Party Outfit - T-Shirt Gift for 4 Year Old 5T Navy
Tstars$19.884.8★
Paw Patrol Chase 3rd Birthday Boy Shirt - Toddler T-Shirt Gift Outfit for Party - Clothes for 3 Year Old Boys 4T Black
Tstars$19.504.8★
Chase 4th Birthday Shirt for Boys - Toddler Paw Patrol Party Outfit - T-Shirt Gift for 4 Year Old 4T Navy
Tstars$19.914.8★
Tstars Skye Birthday Girl 3 Gifts for three Years Old Bday Paw Patrol Theme Party Toddler Kids Girls Fitted T-Shirt A51144d 3 Years Wow pink
Tstars$23.474.7★
What buyers say about paw patrol birthday invitations
What buyers praise and complain about, mined from review topics.What buyers love
“Easy transfer- great quality with vibrant colors”
“My nephew favorite fruits snacks”
“bright colors”
“Worth the price”
“Good Size”
“Good durability”
“Just like the picture”
“they are so soft”
“Easy to apply”
“Sturdy”
What buyers complain about
“wrong sizing”
“A little difficult to remove”
“it's clear the people printing these don't have legitimate graphics”
“its pricey for what it actually is”
“Didnt Last”
“I still expected a bit better quality”
“the bubbles made it heavy”
Top return reasons
Common questions
- Is paw patrol birthday invitations profitable to sell on Amazon United States?
- The niche generates $19K/yr across 26 tracked products. 90-day search growth is -29.6%. Flapen's verdict: Skip it (39/100).
- How competitive is the paw patrol birthday invitations niche?
- 11 brands and 37 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in paw patrol birthday invitations?
- Top complaints mined from reviews: Size-Overall, Ease Of Use, Print Quality. The return rate is 0.9%.
- When does demand for paw patrol birthday invitations peak?
- Demand peaks in Jan; the busiest month runs 2.4× the quietest.
- What does it cost to enter the paw patrol birthday invitations niche?
- Listings span $2.88–$23.47; the average listing price is $13.99 (sweet spot $15–$100). The average incumbent carries 910 reviews — the moat a new listing must climb.