Patchouli Incense

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved +6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months

75K

Growth, 90 days vs prior 90

+6.3%

Conversion, latest week

14.1%

Market size, estimated

$113Ka year

Peak month

December1.2× the quietest month

Top search term

patchouli incense37K searches a year

Listings sell for $10.70 on average, from $4.77 to $23.16. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $10.70 that is $5K to $8K a year per listing.

Average price

$10.70under the $15 to $100 sweet spot

Price range

$4.77–$23.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

0.5%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #167 within Home Fragrance. It carries 3,106 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#167in Home Fragrance

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

3,106per listing

Listings tracked

20

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

77 months