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Pastel Yellow Balloons

Fail

Prices span $4.85–$13.31, mostly outside the sweet spot, so Pastel Yellow Balloons is a Fail.

Flapen Score
41
41 / 100
Ranks 8,763 of 11,240 Home & Kitchen niches · −8 vs the category median of 49
Market size
$78K/yr116K searches / yr
90-day growth
+39.5%search demand this quarter
Competition
60%top-5 click share · 13 brands · 18 sellers

Flapen Score

Pastel Yellow Balloons against its category

The dotted line is the Home & Kitchen average. Past it, Pastel Yellow Balloons is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pastel Yellow Balloons market on Amazon at a glance

Shoppers on Amazon United States searched for Pastel Yellow Balloons 116K times last year and spent an estimated $78K. The top 5 brands take 84% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 8.4% of those searches ended in a purchase.

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved +39.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months
116K
Growth, 90 days vs prior 90
+39.5%
Conversion, latest week
8.4%
Market size, estimated
$78Ka year
Peak month
May4.7× the quietest month
Top search term
pastel yellow balloons47K searches a year

02 · Price

A sale here is worth $7.95.

Listings sell for $7.95 on average, from $4.85 to $13.31. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $7.95 that is $4K to $6K a year per listing.

Average price
$7.95under the $15 to $100 sweet spot
Price range
$4.85–$13.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$4K–$6K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #177 within Balloons. It carries 3,939 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#177in Balloons
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
3,939per listing
Listings tracked
23

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
28 months

Products

Top Pastel Yellow Balloons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

18

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

11%

  • Brand 130%
  • Brand 223%
  • Brand 312%
  • Brand 411%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (7 brands, 11%)

Demand

Pastel Yellow Balloons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26DecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 4.7×

Search terms

Top Pastel Yellow Balloons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pastel yellow balloons47K/yr
  • light yellow balloons24K/yr
  • butter yellow balloons12K/yr
  • pale yellow balloons12K/yr
  • globos amarillo pastel8K/yr
  • yellow pastel balloons5K/yr
  • pastel yellow balloon arch kit4K/yr
  • baby yellow balloons3K/yr

Reviews and returns

What reviews say buyers love and hate about Pastel Yellow Balloons

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Color”
31%of negative reviews mention “Thickness”
2.8%of orders come back
“So thin”
A buyer, on “Thickness”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pastel Yellow Balloons questions

Answered from the same tracked data.