Is pastel table cloths for parties profitable to sell on Amazon United States?

The niche generates $98K/yr across 33 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is -28.2%. Flapen's verdict: Skip it (44/100).

How competitive is the pastel table cloths for parties niche?

27 brands and 33 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 58% of demand.

What do buyers complain about in pastel table cloths for parties?

Top complaints mined from reviews: Thickness, Color, Quality-Overall. The return rate is 3.0%.

When does demand for pastel table cloths for parties peak?

Demand peaks in Mar–Apr–May; the busiest month runs 4.7× the quietest.

What does it cost to enter the pastel table cloths for parties niche?

Listings span $5.02–$24.55; the average listing price is $12.04 (sweet spot $15–$100). The average incumbent carries 484 reviews — the moat a new listing must climb.

pastel table cloths for parties

Skip it

Soft demand (-28.2% this quarter) — this niche doesn't clear our bar today.

Brand share

Great58%

top-5 brand share — no brand owns this niche

Review moat

Great484.42

avg incumbent reviews — the moat a new listing must climb

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Returns

Good3.0%

return rate — above 5% kills the launch gate

Avg price

Good$12.04

avg listing price — sweet spot $15–$100

Price range

Okay$5.02–$24.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$98K

$98K/yr · 194K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-28.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, pastel table cloths for parties is a $98K/yr Amazon United States market (194K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 44/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

pastel table cloths for parties market data

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: $96K–$120K; units × avg price
Conversion rate: 4.2%
Avg BSR: #542
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 0.0%
Avg brand age: 30 months
Avg seller age: 214 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

27 rising

Sellers

Top-5 brand share

58%

Top 20: 94%

Top-5 click share

47%

Top 20: 87%

Open market

37%

YIDAKO32%
BCCSNNM7%
mwellewm7%
EUVBOKW6%
MASHAN6%
QUERICKY5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.2% search growth over the last 90 days.

Peak months: Mar, Apr, May · busiest ÷ quietest = 4.7×

Open Trend

Top pastel table cloths for parties search terms

pastel table cloth72K/yr -12.4%3.5% conv.
pastel table cloths28K/yr -18.9%3.7% conv.
pastel tablecloth14K/yr -49.4%2.0% conv.
pastel table covers10K/yr -15.0%2.6% conv.
pastel tablecloths8K/yr -35.7%4.2% conv.
pastel rainbow tablecloth9K/yr -13.4%3.3% conv.
pastel plastic tablecloth7K/yr -32.0%4.2% conv.
pastel color table cloths8K/yr -32.0%2.7% conv.
pastel table cloths for parties32K/yr -80.2%2.6% conv.
pastel disposable tablecloth3K/yr -50.3%4.2% conv.

All search terms

Top pastel table cloths for parties products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

YIDAKO 6Pcs Pastel Tablecloths Rainbow Mix Color Plastic Tablecloth Disposable Rectangle Table Covers for Baby Shower Bridal Wedding Easter Birthday and Ice Cream Party Decoration 54 x 108 Inch

YIDAKO$14.004.6★565 rev

YIDAKO 4Pcs Pastel Tablecloths Mix Color Plastic Tablecloth Disposable Rectangle Table Covers for Baby Shower Bridal Wedding Easter Birthday and Ice Cream Party Decorations 54 x 108 Inch

YIDAKO$9.974.6★565 rev

BCCSNNM 14 Pack Pastel Table Cloths for Parties 54 x 108 Inch

BCCSNNM$20.884.4★203 rev

mwellewm 6 Pcs Plastic Table Cloth Disposable Pastel Tablecloths Rectangular Colorful/Rainbow Table Cover Decorations for Birthday Baby Shower Wedding Princess Ice Cream 54x72In

mwellewm$14.544.4★107 rev

EUVBOKW 4 Pack Pastel Plastic Tablecloth for Parties

EUVBOKW$9.044.7★83 rev

Newest

by launch date

AJINXIN 4 Pcs Pastel Tablecloths 51 x 86 Inch Disposable Rainbow Table Cloths Gradient Pastel Tablecloths for Wedding Girl and Princess Party Baby Shower and Rainbow Birthday Party Decorations

AJINXIN$6.743 rev

5mo ago

Hazyore 6 Pack Disposable Plastic Tablecloths in Disposable Rectangle Table Covers for Wedding Birthday Party Spring Easter and Summer Party Decorations

Hazyore$10.171 rev

6mo ago

gillhov Gingham Tablecloth Rectangular Tassels Checkered Table Cloth Washable Cotton Linen Plaid Table Cover for Spring Summer Kitchen Dining Party Pink and White 55x70

gillhov$17.5270 rev

7mo ago

WNINK 4 Pcs Pastel Color Tablecloths 54 x 108 Blue Pink Yellow Purple Table Cloth for Birthday Baby Shower Wedding Bridal Shower Picnic Camping Parties

WNINK$8.9746 rev

9mo ago

EUVBOKW 12 Pack Pastel Plastic Tablecloths 54x108 Inch

EUVBOKW$18.2583 rev

9mo ago

What buyers say about pastel table cloths for parties

What buyers praise and complain about, mined from review topics.

What buyers love

Color25%

“Colors are pretty”

Quality-Overall16%

“Great quality for disposable tablecloths”

Advertised Vs Actual Product13%

“As described”

Value For Money9%

“Excellent Value”

Size-Overall5%

“Perfect fit”

Durability4%

“held up well”

Strength4%

“Really sturdy”

Ease Of Cleaning2%

“wipe down easily”

Thickness2%

“Much thicker than I expected”

Material Quality2%

“Good quality plastic tablecloths”

What buyers complain about

Thickness24%

“I was looking for some more thicker”

Color12%

“The color we received was a little darker than I was expecting for the pastels”

Quality-Overall10%

“Cheap”

Adhesion/Stickiness7%

“it wont stick to the table waste of money”

Thin7%

“Very thin”

Durability6%

“Breaks easily, can use only once”

Material Quality5%

“Not a fabric feel”

Weight Light4%

“Little too light weight for what it was used for”

Value For Money3%

“NOT WORTH IT”

Print Quality2%

“the print is unbeatable”

Top return reasons

Color28%

Size-Overall17%

Value For Money15%

Material Quality10%

Thin8%

Advertised Vs Actual Product6%

Quality-Overall4%

Display Colors3%

Smell2%

Defective Material/Parts1%

Common questions

Is pastel table cloths for parties profitable to sell on Amazon United States?: The niche generates $98K/yr across 33 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is -28.2%. Flapen's verdict: Skip it (44/100).
How competitive is the pastel table cloths for parties niche?: 27 brands and 33 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in pastel table cloths for parties?: Top complaints mined from reviews: Thickness, Color, Quality-Overall. The return rate is 3.0%.
When does demand for pastel table cloths for parties peak?: Demand peaks in Mar–Apr–May; the busiest month runs 4.7× the quietest.
What does it cost to enter the pastel table cloths for parties niche?: Listings span $5.02–$24.55; the average listing price is $12.04 (sweet spot $15–$100). The average incumbent carries 484 reviews — the moat a new listing must climb.