Is pastel pink balloons profitable to sell on Amazon United States?

The niche generates $67K/yr across 38 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.9%. Flapen's verdict: Skip it (36/100).

How competitive is the pastel pink balloons niche?

12 brands and 19 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 92% of demand.

What do buyers complain about in pastel pink balloons?

Top complaints mined from reviews: Color, Quality-Overall, Durability. The return rate is 4.0%.

When does demand for pastel pink balloons peak?

Demand peaks in May; the busiest month runs 2.0× the quietest.

What does it cost to enter the pastel pink balloons niche?

Listings span $5.94–$9.87; the average listing price is $8.14 (sweet spot $15–$100). The average incumbent carries 4,594 reviews — the moat a new listing must climb.

pastel pink balloons

Skip it

Prices mostly outside the sweet spot ($5.94–$9.87) — this niche doesn't clear our bar today.

Conversion

Great8.4%

search→purchase rate — share of searches ending in a sale

Competition

Great40%

top-5 click share — an open shelf

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-0.9%

90-day search growth — must beat 0% to launch

Review moat

Bad4,594.32

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad$8.14

avg listing price — sweet spot $15–$100

Brand share

Bad92%

top-5 brand share — brand-locked demand

Market size

Bad$67K

$67K/yr · 97K searches

Price range

Bad$5.94–$9.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, pastel pink balloons is a $67K/yr Amazon United States market (97K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in May. Verdict: Skip it — 36/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

pastel pink balloons market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: $65K–$81K; units × avg price
Conversion rate: 8.4%
Avg BSR: #127
Page quality: 0%
Prime: 100%
Sponsored: 97%
Out of stock: 0.2%
Avg brand age: 28 months
Avg seller age: 191 days

Competition & brand share

Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.

Brands

12 rising

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

40%

Top 20: 81%

Open market

PartyWoo58%
awenztech14%
rubfac13%
Bezente4%
Leraqertra3%
Zingnify2%
Open — no brand owns it (6 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — -0.9% search growth over the last 90 days.

Peak months: May · busiest ÷ quietest = 2.0×

Open Trend

Top pastel pink balloons search terms

pastel pink balloons61K/yr -3.3%7.1% conv.
party woo pink balloons19K/yr -2.4%7.1% conv.
partywoo pink balloons8K/yr +20.4%6.6% conv.
matte pink balloons7K/yr -7.4%2.5% conv.
light pink balloons different sizes3K/yr +20.9%8.6% conv.

All search terms

Top pastel pink balloons products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

PartyWoo Pink Balloons 140 pcs Different Sizes of 18 12 10 5 Inch Pastel Pink Balloons Arch Kit Garland for Baby Shower Gender Reveal Birthday Bridal Shower Princess Party Decorations Pink-Q05

PartyWoo$9.464.5★9,150 rev

RUBFAC Pink Balloons 129pcs Light Pastel Pink Balloon Different Sizes 18 12 10 5 Inch for Garland Arch Mothers Day Birthday Party Baby Shower Gender Reveal Wedding Anniversary Easter Decoration

rubfac$7.974.6★9,188 rev

Awenztech Light Pink Balloons 12 inch Pastel Pink Latex Balloon 50pcs Party Balloons for Graduation Bridal Baby Shower Gender Reveal Birthday Party Decorations

awenztech$5.974.7★2,008 rev

PartyWoo Light Pink Balloons 100 pcs Different Sizes of 36 18 12 10 5 Inch Pastel Baby Pale Pink Balloon Arch Kit Garland for Baby Shower Valentines Day Princess Birthday Party Decorations Pink-Y48

PartyWoo$9.524.5★10,109 rev

PartyWoo Baby Pink Balloons 152 pcs Different Sizes of 18 12 10 5 Inch Pastel Pale Light Pink Balloons Arch Kit Garland for Baby Shower Gender Reveal Birthday Princess Party Decorations Pink-Q05

PartyWoo$8.594.7★1,573 rev

Newest

by launch date

Bezente Dusty Pink Balloons Latex Party Balloons - 100 Pack 12 inch Round Helium Boho Blush Lilac Retro Pink Balloons for Graduation Anniversary Bachelorette Gender Reveal Princess Party Decorations

Bezente$8.4813,746 rev

7mo ago

RUBFAC 154pcs Pastel Pink Balloons Different Sizes 18 12 10 5 Inches for Garland Arch Light Pink Balloon for Mothers Day Birthday Valentines Day Baby Shower Gender Reveal Wedding Party Decoration

rubfac$6.83886 rev

7mo ago

Patimate Pastel Pink Balloons - 100pcs 12 Inch Light Matte Pink Latex Party Balloons for Girls Women Wedding Bridal Baby Shower Gender Reveal Graduation Engagement Birthday Party Decorations

Patimate$6.32313 rev

9mo ago

PartyWoo Hot Pink Balloon Arch Kit Garland 142pcs Different Sizes of 18 12 10 5 Inch Magenta Fuchsia Light Baby Pastel Pale Pearl Metallic Pink Balloons for Baby Shower Birthday Party Decorations

PartyWoo$9.87776 rev

11mo ago

60pcs Light Pink Balloons with Clear Pastel Pink and White Balloons for Wedding Bridal Baby Shower Shower Birthday Party Decorations

Leraqertra$5.94480 rev

1y ago

What buyers say about pastel pink balloons

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall37%

“solid quality”

Color30%

“The colors were beautiful”

Durability7%

“more durable than what I thought”

Inflation/Deflation4%

“Easy to use & inflate”

Ease Of Use3%

“Easy to blow up”

Value For Money3%

“Worth it”

Size-Overall2%

“Great sizes”

Strength2%

“They were sturdy”

Advertised Vs Actual Product1%

“Exactly as listed”

Design-Overall1%

“is perfect for building dimension into a design”

What buyers complain about

Color31%

“Color different”

Quality-Overall18%

“actual product feels cheap and inconsistent”

Durability10%

“Do not last”

Advertised Vs Actual Product6%

“Color looks nothing like the picture”

Inflation/Deflation6%

“deflate while trying to make my arch”

Suitable For Outdoor3%

“Dont recommend for outdoor events”

Thin3%

“Thin latex”

Assembly/Installation3%

“Difficult to put together”

Stretchability/Expandability/Elasticity1%

“They were horrible it was no stretch to the balloons”

Strap/String Quality1%

“Not enough string”

Top return reasons

Color67%

Value For Money10%

Advertised Vs Actual Product5%

Size-Overall5%

Quality-Overall4%

Inflation/Deflation3%

Functionality-Overall1%

Thin1%

Defective Material/Parts1%

Brightness/Shine/Glow1%

Common questions

Is pastel pink balloons profitable to sell on Amazon United States?: The niche generates $67K/yr across 38 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.9%. Flapen's verdict: Skip it (36/100).
How competitive is the pastel pink balloons niche?: 12 brands and 19 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in pastel pink balloons?: Top complaints mined from reviews: Color, Quality-Overall, Durability. The return rate is 4.0%.
When does demand for pastel pink balloons peak?: Demand peaks in May; the busiest month runs 2.0× the quietest.
What does it cost to enter the pastel pink balloons niche?: Listings span $5.94–$9.87; the average listing price is $8.14 (sweet spot $15–$100). The average incumbent carries 4,594 reviews — the moat a new listing must climb.