Pastel Balloons

Shoppers searched for this 778K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $380K a year.

Searches, last 12 months

778K

Growth, 90 days vs prior 90

-2.8%

Conversion, latest week

5.1%

Market size, estimated

$380Ka year

Peak month

April3.6× the quietest month

Top search term

pastel balloons374K searches a year

Listings sell for $9.57 on average, from $5.37 to $20.74. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At $9.57 that is $10K to $12K a year per listing.

Average price

$9.57under the $15 to $100 sweet spot

Price range

$5.37–$20.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

1,000–1,250

Revenue per listing a year

$10K–$12K

Returns

2.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #506 within Balloons. It carries 2,477 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

5.2%

Average rank

#506in Balloons

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

2,477per listing

Listings tracked

56

16 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

6Amazon's first-year sales bar

Average brand age

29 months