Is paper tablecloths for rectangle tables profitable to sell on Amazon United States?

The niche generates $199K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.0%. Flapen's verdict: Worth a look (53/100).

How competitive is the paper tablecloths for rectangle tables niche?

22 brands and 35 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 54% of demand.

What do buyers complain about in paper tablecloths for rectangle tables?

Top complaints mined from reviews: Thickness, Quality-Overall, Thin. The return rate is 2.1%.

When does demand for paper tablecloths for rectangle tables peak?

Demand peaks in Nov; the busiest month runs 1.8× the quietest.

What does it cost to enter the paper tablecloths for rectangle tables niche?

Listings span $6.08–$33.60; the average listing price is $19.45 (sweet spot $15–$100). The average incumbent carries 1,417 reviews — the moat a new listing must climb.

paper tablecloths for rectangle tables

Worth a look

Shows a sweet-spot price point ($19.45 avg), but soft demand (-1.0% this quarter) keeps it on the watch list.

Avg price

Great$19.45

avg listing price — sweet spot $15–$100

Brand share

Great54%

top-5 brand share — no brand owns this niche

Returns

Good2.1%

return rate — above 5% kills the launch gate

Price range

Good$6.08–$33.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,416.63

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Market size

Okay$199K

$199K/yr · 270K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-1.0%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, paper tablecloths for rectangle tables is a $199K/yr Amazon United States market (270K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Nov. Verdict: Worth a look — 53/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

paper tablecloths for rectangle tables market data

Units sold / yr: 13K–15K; avg 250–500/product
Revenue / yr: $243K–$292K; units × avg price
Conversion rate: 3.8%
Avg BSR: #672
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 1.3%
Avg brand age: 39 months
Avg seller age: 184 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

Top-5 brand share

54%

Top 20: 99%

Top-5 click share

45%

Top 20: 91%

Open market

39%

HOUZZKINGZ USA18%
QZYL11%
TheoZemica11%
Dozobeede8%
Pureegg6%
Smiry6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.0% search growth over the last 90 days.

Peak months: Nov · busiest ÷ quietest = 1.8×

Open Trend

Top paper tablecloths for rectangle tables products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

QZYL 4 Packs White Plastic Tablecloth Large Sturdy Disposable Table Cloth

QZYL$8.244.6★1,535 rev

HOUZZKINGZ USA Paper Tablecloths for Rectangle Tables | 54 X 108 4 Pack | White Paper Disposable Tablecloth | 3-Ply Premium Paper & Plastic Table Cloths for Parties Disposable

HOUZZKINGZ USA$17.384.5★318 rev

TheoZemica 6 Pcs Disposable Table Covers for Party 54108 Inch Kraft Paper Tablecloth Rectangular Waterproof 3 Ply Paper & Plastic Table Cloth for Graduation Birthday Wedding Christmas Thanksgiving

TheoZemica$27.994.4★69 rev

HOUZZKINGZ USA Paper Tablecloths for Rectangle Tables | 54 X 108 12 Pack | White Paper Disposable Tablecloth | 3-Ply Premium Paper & Plastic Table Cloths for Parties Disposable

HOUZZKINGZ USA$33.604.6★273 rev

[6 Pack] Blue Paper Tablecloth Disposable for Rectangle Tables 54X108 Inch Party Paper Table Cover with Plastic Backing Waterproof 3 Ply Paper&Plastic Table Cloth for Indoor Outdoor Banquet Event

Dozobeede$26.704.7★407 rev

Newest

by launch date

CUUSNNY 3 Pack White Paper Tablecloths 54x108 Inch

CUUSNNY$11.2012 rev

6mo ago

xozeooeu 15 Pack White Paper Tablecloths for Rectangle Tables 55 x 108 Inch 3 Ply Disposable Table Cloths with Plastic Backing for Wedding Birthday Party Banquet

xozeooeu$29.2013 rev

10mo ago

QZYL 4 Packs White Plastic Tablecloth Large Sturdy Disposable Table Cloth

QZYL$8.241,535 rev

1y ago

EUVBOKW 2 Pack White Paper Tablecloth for Rectangle Tables

EUVBOKW$9.8568 rev

1y ago

SWGIEEI White Paper Tablecloths for Rectangle Tables 10 Pack 54108 Disposable Table Cloth for 3-9 Ft Tables Paper & Plastic Party Table Cover for Birthday Outdoor Wedding Banquet

SWGIEEI$28.46178 rev

1y ago

What buyers say about paper tablecloths for rectangle tables

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“The quality of the part is really good, it hold up and is thick”

Value For Money16%

“Great value”

Advertised Vs Actual Product9%

“exactly as advertised”

Size-Overall7%

“Good fit”

Durability6%

“and durable”

Ease Of Use6%

“Comes in handy”

Ease Of Cleaning5%

“Easy Clean Up”

Thickness4%

“It is more substantial than I expected”

Color4%

“good colors”

Material Quality3%

“Great quality white plastic table cloths”

What buyers complain about

Thickness34%

“Not as thick as some others that I have bought in the past”

Quality-Overall17%

“Average quality”

Thin10%

“to thin”

Material Quality4%

“I paid $9 bucks for a horrible material”

Durability3%

“rips very easy”

Color3%

“Shade of brown is yellowish/lighter in person”

Value For Money3%

“little bit expensive though for what it is”

Strength2%

“Not heavy duty”

Adhesion/Stickiness2%

“Cheap tape doesn't like to stick to it”

Functionality-Overall1%

“These tablecloths did not work at all”

Top return reasons

Size-Overall33%

Value For Money15%

Thin12%

Material Quality12%

Color8%

Advertised Vs Actual Product6%

Quality-Overall5%

Thickness2%

Functionality-Overall1%

Strength1%

Common questions

Is paper tablecloths for rectangle tables profitable to sell on Amazon United States?: The niche generates $199K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.0%. Flapen's verdict: Worth a look (53/100).
How competitive is the paper tablecloths for rectangle tables niche?: 22 brands and 35 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 54% of demand.
What do buyers complain about in paper tablecloths for rectangle tables?: Top complaints mined from reviews: Thickness, Quality-Overall, Thin. The return rate is 2.1%.
When does demand for paper tablecloths for rectangle tables peak?: Demand peaks in Nov; the busiest month runs 1.8× the quietest.
What does it cost to enter the paper tablecloths for rectangle tables niche?: Listings span $6.08–$33.60; the average listing price is $19.45 (sweet spot $15–$100). The average incumbent carries 1,417 reviews — the moat a new listing must climb.

paper tablecloths for rectangle tables

paper tablecloths for rectangle tables market data

Competition & brand share

Demand & seasonality

Top paper tablecloths for rectangle tables search terms