Paper Fans

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +120.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $837K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+120.1%

Conversion, latest week

2.3%

Market size, estimated

$837Ka year

Peak month

July11.8× the quietest month

Top search term

abanicos de mano para fiesta235K searches a year

Listings sell for $29.89 on average, from $6.01 to $88.34. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $29.89 that is $15K to $22K a year per listing.

Average price

$29.89inside the $15 to $100 sweet spot

Price range

$6.01–$88.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$15K–$22K

Returns

2.0%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #184 within Decorative Folding Fans. It carries 787 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

95%

Out of stock, average day

0.0%

Average rank

#184in Decorative Folding Fans

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

787per listing

Listings tracked

42

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

29 months