Paper Coasters

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months

118K

Growth, 90 days vs prior 90

+12.4%

Conversion, latest week

4.5%

Market size, estimated

$84Ka year

Peak month

September1.4× the quietest month

Top search term

paper coasters26K searches a year

Listings sell for $15.80 on average, from $5.20 to $53.72. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $15.80 that is $2K to $4K a year per listing.

Average price

$15.80inside the $15 to $100 sweet spot

Price range

$5.20–$53.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.1%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #778 within Bar Tools & Drinkware. It carries 405 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

89%

Out of stock, average day

7.9%

Average rank

#778in Bar Tools & Drinkware

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

405per listing

Listings tracked

44

16 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

3Amazon's first-year sales bar

Average brand age

36 months